Page 54 - The Bootstrapper Bible
P. 54
ChangeThis in most other places, in most other families, the idea of betting your livelihood on something that might not work is a little scary. The cost of sale is enormous. Getting the first person to buy the first sharpener is unbelievably expensive. Hereʼs my best advice to you: Stop planning and start doing. You donʼt have to quit your day job. But you do have to get out there and do it. The more you do, the more you do. Doors will open. Opportunities will appear. Your model will change, your reputation will increase, you will become a magnet for smart people, good customers, and investors. But none of this will happen if you stay inside and keep planning. Build your business. One day at a time, one customer at a time. Lower your downsides, focus on the upsides, and start building. But start. | iss. 6.01 | i | U | X | + | h 54/103 f