Page 23 - William Ferris Portfolio

2004 PROTOTYPES | TARGET
The images on this page show another store design concept that I developed based on the forced entry/exit strategy that we were exploring at the time. This particular concept sought to conceal the exit portal from view when approaching the store and highlighting the entry by the use of the tower, logo, canopy, and internal sign- ing with the goal of helping to orient the guests to the entry.
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EXPERIENCE PORTFOLIO
TARGET | 2004 PROTOTYPE