Page 30 - Jameson Activation Report - INTR
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ACHIEVEMENTS
CATEGORY QTY CONVERSION TO 750ML
SALES
Jameson Black Barrel 25 25
Jameson Whiskey 750ml 84 84
142 Jameson Whiskey 350ml 30 14
Overall bottles sold Jameson Whiskey 200ml 15 7
Martel VSOP 6 6
Martel VSSD 6 6
Total Sales (750ml) 142
With set KPIs of selling 36 - 750ml bottles, The Scope attained overall sales of 166 Bottles of various SKUs as indicated in the table above.
Conversion of the attained sales to 750ml volumes equates to an overall sales achievement of 142 bottles.
REACH
Approximately 1,260 Lads attended were immersed into the ‘Jameson Take
1,260 Over Experience’.
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