Page 10 - June 2015 Forward Motion
P. 10
MIGUEL’S Contributed by Miguel Villafana
COSTA RICA
CAMPAIGN EXPOFERRETERA 2015
Miguel Villafana, Latin Amer- What is Expoferretera?
ican Sales Manager has
been racking up the miles The best hardware and construc-
in 2015 to build awareness
for the P&H brand in Latin tion tradeshow in the region. Visitors: 30,039
America and Mexico. An international business meet- Exhibitors: 1,398
ing for manufacturers, distribu- Total: 4,437
Miguel has done several tors, and hardware stores. More Number of Stands:
almost back-to-back trips to than 100 exhibitors showing their 210
attend trade events in Peru, products and services; more
Mexico and most recently,
the ExpoFerretera in Costa than 4000 professionals from all
Rica.
parts of Costa Rica and America.
Judging by the photos, this
show in Costa Rica was gru- MAXIMIZE THE VALUE
eling :-)
01 DEVELOP A 02 SORT YOUR LIST
PLAN INTO 2 PARTS
Decide how much time you Prioritize your “must see”
want to spend at the show and ”want to see” exhibi-
and then at each booth. tors in case you run short of
time.
IRWIN IMACASA PRODUCT 3 3M COMPANY
FORWARDMOTION Irwin makes power Hand and garden Not quite clear what This is 3M. Apparently
tools and hand tools. tools? Maybe? is being sold here... these outfits are made
smiles? of a 3M product?
COSTA RICA
CAMPAIGN EXPOFERRETERA 2015
Miguel Villafana, Latin Amer- What is Expoferretera?
ican Sales Manager has
been racking up the miles The best hardware and construc-
in 2015 to build awareness
for the P&H brand in Latin tion tradeshow in the region. Visitors: 30,039
America and Mexico. An international business meet- Exhibitors: 1,398
ing for manufacturers, distribu- Total: 4,437
Miguel has done several tors, and hardware stores. More Number of Stands:
almost back-to-back trips to than 100 exhibitors showing their 210
attend trade events in Peru, products and services; more
Mexico and most recently,
the ExpoFerretera in Costa than 4000 professionals from all
Rica.
parts of Costa Rica and America.
Judging by the photos, this
show in Costa Rica was gru- MAXIMIZE THE VALUE
eling :-)
01 DEVELOP A 02 SORT YOUR LIST
PLAN INTO 2 PARTS
Decide how much time you Prioritize your “must see”
want to spend at the show and ”want to see” exhibi-
and then at each booth. tors in case you run short of
time.
IRWIN IMACASA PRODUCT 3 3M COMPANY
FORWARDMOTION Irwin makes power Hand and garden Not quite clear what This is 3M. Apparently
tools and hand tools. tools? Maybe? is being sold here... these outfits are made
smiles? of a 3M product?
