Page 50 - LVGL Summer 2019
P. 50

[  GOLF          ]




                                                   COMMUNI T Y






                                                                   KEY FINDINGS
                                                                   In 2018, the Nevada golf industry’s $1.198 billion of direct
                                                                   economic activity generated secondary and tertiary activity
                                                                   that resulted in:

                                                                     •  $1.907 billion of direct, indirect, and induced econom-
                                                                       ic output

                                                                     •  17,006 direct, indirect, and induced jobs
                                                                     •  $675.4 million in wages and benefits
                                                                     •  $136.2 million in state and local tax revenue


                                                                   STUDY HIGHLIGHTS
                                                                     •  Nevada’s 88 regulation golf facilities (which managed
                                                                       98.5 18-hole equivalent courses) generated $265.1
                                                                       million in operating revenue.
                                                                     •  Golf supports the state’s tourism industry, attracting
                                                                       travelers to different parts of the state and offering an
                                                                       outdoor recreational activity that complements other
        grow. There are some great high-profile events here, for example the   popular tourist activities. Travelers who played golf
        Shriners Hospitals for Children Open, which last year enjoyed its best
        field in years and high attendance. That was also an important event   while on a day trip, overnight vacation, or business trip
        in terms of tourism because it helped align Las Vegas with the PGA   to Las Vegas, Reno, or the rest of the state generated
        brand. The Las Vegas Convention and Visitors Authority (LVCVA)   $744.3 million in spending.
        works with our local golf courses both in Las Vegas and in our extend-  •  Golf championships also drive tourism. In 2018, Neva-
        ed destinations for familiarization trips, for both media and various
        industry partners, including sales and travel agents. Those familiariza-  da hosted two PGA TOUR Events: the Shriners Hospi-
        tion trips are incredibly important for both the golf industry and the   tals for Children Open, played at the TPC Summerlin
        destination as a whole, helping garner both media exposure and sales/  in Las Vegas, and the Barracuda Championship, played
        agent opportunities. Ideally, the LVCVA would like work in collabora-  at Montrêux Golf and Country Club, near Reno/Tahoe.
        tion with the local golf industry to form a cooperative Visit Las Vegas
        golf task force to both increase the number of rounds and enhance the   •  New golf home construction was occurring at Sun City
        visitor experience.”                                           Mesquite at Conestoga Golf Club, Lake Las Vegas at
                                                                       Reflection Bay, Tuscany Village at Chimera Golf Club,
                                                                       and The Pointe, Wintercreek, and other subdivisions at
        EDITOR’S NOTE: Look for part 2 in the fall issue when we focus on   Somersett Golf and Country Club.
        charitable impact and overall tourism impact.




        The Nevada golf economic impact report was prepared by TEConomy Partners, LLC in agreement with GOLF 20/20, the Southern Nevada Golf
        Association, the Northern Nevada Golf Association, the Nevada State Golf Association, the Nevada Golf Course Owners Association, the Southern
        Nevada Chapter of the Southwest Section of The PGA of America, the Northern Nevada Chapter of the Northern California Section of The PGA
        of America, and the Southern Nevada Golf Course Superintendents Association of America. In addition, support for this report comes from the
        following allied national golf organizations: CMAA, GCSAA, LPGA, NGCOA, PGA of America, PGA TOUR, and USGA. The Nevada Golf Economic Im-
        pact Study was conducted by Jennifer Ozawa, Peter Ryan, Marty Grueber, and Dylan Yetter at TEConomy Partners, LLC with support from Nevada’s
        Allied Golf Associations.



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