Page 38 - Las Vegas Golf & Leisure Fall 2019

[ GOLF ]

COMMUNI T Y

In 2018, Nevada golf facilities hosted charitable events that raised
$37-million in charitable proceeds for beneficiary organizations.
Silver state is meaningful and a key economic indicator to the overall
growth and health of the economy. The state golf industry is doing what
it can to increase the impact and capitalize on certain growth indicators.

Nationally golf is also a major player. A study released by the World Golf
Foundation in 2018 revealed that the overall United States golf industry
generated $84.1 billion in direct economic impact, which was up 22 per-
cent since 2011.

According to a 2018 National Golf Foundation study, total golf partici-
pation climbed to 33.5 million from 32.1 million when factoring in in-
creasingly popular off-course forms of the game such as Topgolf, Drive
Shack and indoor simulators. Almost one in every nine Americans plays
golf in some form—more than participate in sports such as basketball,
tennis, baseball and skiing. Golf is the number one pay-for-play sport in
the United States.

In the last issue, part one of this summary of Nevada’s golf business, we
reviewed the overall impact of golf. In part two, we will focus on three
unique segments of the study: charitable impact, golf course real estate
and tourism.
CHARITABLE

EVENTS

$37 MILLION IN P R OCEEDS Lake Las Vegas: The scenic, walkable green spaces and recreational
opportunities provided by golf courses make them a key amenity in many
GENER AT ED T HR OUG H GOLF residential communities.
T OUR N AMEN T S

R EP OR T FINDIN GS:
Charitable golf events serve as important fundraisers for many state
and local charitable organizations. In 2018, Nevada golf facilities host-
ed charitable events that raised $37-million in charitable proceeds for
beneficiary organizations. This includes charitable monies raised at both
championship events and at the club level. At the club level, here are
some major 2018 fundraisers: the Coaches vs. Cancer Event at Shad-
ow Creek and Southern Highlands raised $1 million for the American
Cancer Society; the Governor's Black-Tie Event at Southern Highlands
raised over $1 million for Assistance League of Las Vegas, Discovery
Children’s Museum, Opportunity Village, and several others; the 8th
Annual Red Rock Classic raised over $100,000 for Operation Homefront
Nevada, which provides short-term and critical assistance to military
families and wounded warriors; the Colliers International Links for Life
Charity Golf Tournament at Siena Golf Club raised more than $130,000
for several children’s charities in Southern Nevada; and, HELP of South-
ern Nevada Golfer's Roundup at Cascata Golf Club raised $60,000 for
outreach and homeless shelter and services for youth and adults. Many
Nevada golf clubs generate smaller, but high-impact funds for local hos-
pitals, schools, youth development organizations, college scholarships,
medical research, etc.

36 LVG&L FALL 2019 W W W.L ASVEGASGOLFANDLEISURE.COM