Page 94 - Southern Oregon Magazine Summer 2019
P. 94

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                                                                                                                                                 he conversation was heated, the    We didn't know if switching to a higher   products  within  reach  of  every  day
                                                                                                                                                 blame seemed to shift from one     quality,  higher  priced  product  was  a   Southern Oregonians.
                                                                                                                                          Tto the other. We pulled reports,         great  business  plan  or  not.  Had  the   We are now happier than we have ever
                                                                                                                                          emails, and brought the warehouse team    cheap  furniture  that  you  see  in  every   been  with  our  little  business,  and  the
                                                                                                                                          into a meeting. We already knew who       store become the new norm? Do people      community is as well. So, I guess you
                                                                                                                                          did it, we just wanted confirmation from   really want things that last these days?   could say that gamble in the summer of
                                                                                                                                          everyone.                                 These questions were answered in the      2018  paid  off.  This  summer,  Rebelle
                                                                                                                                          My business was being dragged down        summer  of   2018  and  continued         Home  will be celebrating our  8   year
                                                                                                                                                                                                                                                           th
                                                                                                                                          by a few individuals, and it seemed that   throughout  that  year.  We  received  an   anniversary and as we continue to on,
                                                                                                                                          my team was doing everything in their     overwhelming  response  to  our           we can't help but feel so blessed. There
                                                                                                                                          power to make it work. We put it to a     transformation. People were loving the    are a lot of new, exciting things going on
                                                                                                                                          vote, and the vote was unanimous- these   superior construction and luxury feel of   right now. Our team has grown, and we
                                                                                                                                          individuals were out! I will withhold the   our  new  furniture  lines.  They  were   were  lucky  to  include  several  very
                                                                                                                                          names  of  these  individuals,  but  they   coming from all over to check out our   talented and dedicated individuals. We
                                                                                                                                          know who they are. They cost us over a    selection of gorgeous American made       are continuing to grow our selection and
                                                                                                                                          $1000  a  week,  and  they  were  giving   wood and leather furniture.              have recently added several lines made
                       Rebelle Home                                                                                                       won't tell you their names, but I will tell   evolved into something so much more   a daughter (and my first child) in early
                                                                                                                                                                                    Since  that  decision,  our  business  has
                                                                                                                                          Rebelle  Home  a  bad  name.  Again,  I
                                                                                                                                                                                                                              in North Carolina, and we're welcoming
                                                                                                                                                                                    than just a furniture store. We've used
                                                                                                                                                                                                                              July after nearly a decade of trying.
                                                                                                                                          you  who  they  are:  cheap  furniture
                                                                                                                                                                                    our interior design experience to help
                                                                                                                                                                                                                              Yes,  Rebelle  Home  has  seen  a  lot  of
                                                                                                                                          manufacturers, most of them in China,
                                                                                                                                          but some right here in the USA! These
                                                                                                                                                                                    continued to up our quality and improve
                                                                                                                                                                                                                              and see the Rebelle Home difference:
                                                                                                                                          companies  were  cutting  costs  and      people put together their spaces. We've   recent changes. We invite you to come
                                                                                                                                          corners  with  their  particle  board
                                                                                                                                                                                                                              beautiful  solid  wood  bedroom  and
                                                                                                                                                                                    our selection and styles.
                 HOW WE RISKED IT ALL AND CURBED THE FURNITURE                                                                            construction and low-density foam- the    But  rather  than  stopping  there,  we've   dining,  luxurious  leather  pieces
                                                                                                                                                                                                                              wrapped in supple Italian leather, and
                                                                                                                                          list  goes  on.  We  found  that  we  were
                                                                                                                                                                                    taken a look at our furniture costs and
                          BRANDS THAT ALMOST PUT US IN A DITCH                                                                            spending  as  much  time  repairing       overhead and have taken steps to lower    fun  and  funky  accessories  for  a
                                                                                                                                                                                                                              personalized touch. Find Rebelle Home
                                                                                                                                          furniture as we were delivering it. And
                                                                                                                                                                                    our margins as much as possible, as well
                                                                                                                                                                                                                              at 305 South Fir, in Medford.
                                                                                                                                                                                    as adding financing options, to keep our
                                                                                                                                          our integrity was at stake.
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