Page 5 - myriamSOS otherworldly collection

Since then, she hasn’t looked back. Myriam now works with a team of 15 craftspeople. Her designs – which

have been worn by celebrities including actress Jodie Whittaker and singer Alexandra Burke – are sold online

and in high-end stores in the UK (where she is based), the UAE, the US, Italy, Hong Kong and her homeland,

Cyprus. She has delivered a Tedtalk on her work, and creates ready-to-wear collections which can be bought

as seen or customized to suit a client’s desires and budget. She also undertakes original commissions.

She is known for her innovative approach to design. “I’ve never been conventional,” she says. “I always look for

something different. My USP is my multi-functional jewellery, encapsulated in the ‘Transformers’ collection. It’s

jewellery that is flexible, moveable and playful, which can be worn in many different ways. It is designed for

today’s woman, who has so many different roles in life. A pendant can become a ring, for example, or turn

inside out. A pair of long earrings and a ring can be transformed into a pair of short earrings and a bracelet.

One of my pieces can be worn in 18 different ways!”

She also designed bespoke rings in rose gold and silver for Candy Crush, replicating the phone app’s

distinctive designs using rubies, citrine, amethyst and emeralds. Her latest work in progress is a piece of

jewellery containing a microchip. “I don’t yet know if it will be a ring or a bracelet,” she says, “but it will execute a

number of commands, such as the gems moving or lights coming on with the press of a button. I’m getting

technical support from watchmakers.”

Her awards include designer of the year 2013 at London Jewellery week and at the 2015 international Madame

Figaro women of the year achievement awards. She was also a finalist in new designer of the year 2014 at the

UK Watch & Jewellery Awards.

With plans to expand into new territories, such as Asia, MyriamSOS will continue to be at the forefront of Copyright © 2017 Myriam Soseilos

innovative jewellery design. “Inspiration can come from anywhere,” says Myriam. “But I always try to go one

step further and challenge myself.”