Page 125 - COVID-19: The Great Reset
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to  data  supervision  and  the  length  of  conservation.  Common
                standards  and  norms  could  be  adopted,  particularly  in  the  EU

                where many citizens fear that the pandemic will force a trade-off
                between privacy and health. But as Margrethe Vestager, the EU
                Commissioner for Competition, observed:


                           I  think  that  is  a  false  dilemma,  because  you  can  do  so
                      many  things  with  technology  that  are  not  invasive  of  your

                      privacy.  I  think  that,  very  often,  when  people  say  it’s  only
                      doable in one way, it’s because they want the data for their
                      own purposes. We have made a set of guidelines, and with

                      member states we have translated that into a toolbox, so that
                      you can do a voluntary app with decentralized storage, with
                      Bluetooth  technology.  You  can  use  technology  to  track  the
                      virus, but you can still give people the freedom of choice, and,
                      in  doing  that,  people  trust  that  the  technology  is  for  virus

                      tracking and not for any other purposes. I think it is essential
                      that  we  show  that  we  really  mean  it  when  we  say  that  you
                      should be able to trust technology when you use it, that this is

                      not  a  start  of  a  new  era  of  surveillance.  This  is  for  virus
                      tracking, and this can help us open our societies.               [125]


                     Again,  we  want  to  emphasize  that  this  is  a  fast-moving  and
                highly  volatile  situation.  The  announcement  made  in  April  by
                Apple and Google that they are collaborating to develop an app

                that health officials could use to reverse-engineer the movements
                and  connections  of  a  person  infected  by  the  virus  points  to  a
                possible way out for societies most concerned about data privacy

                and that fear digital surveillance above anything else. The person
                who  carries  the  mobile  would  have  to  voluntarily  download  the
                app  and  would  have  to  agree  to  share  the  data,  and  the  two
                companies  made  it  clear  that  their  technology  would  not  be
                provided  to  public-health  agencies  that  do  not  abide  by  their

                privacy  guidelines.  But  voluntary  contact-tracing  apps  have  a
                problem: they do preserve the privacy of their users but are only
                effective  when  the  level  of  participation  is  sufficiently  high  –  a

                collective-action  problem  that  underlines  once  again  the
                profoundly  interconnected  nature  of  modern  life  beneath  the
                individualist  façade  of  rights  and  contractual  obligations.  No




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