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LIVE EVEN T  M ASTE R Y







          Bums-In-Seats

          The single hardest component involved
          in hosting any live event is putting a
          sufficient number of “bums-in-seat” that

          will deliver a successful outcome. The
          great thing about our LEM Program is the
          turn-key lead generation we’ve created.
            Our coaches have been hosting these

          events now for several years and the                    Ø  Bums-In-Seats Scripts
          “average” revenue generated from each                   Ø  Letters
          event is currently around $30,000. One of               Ø  Emails
          our new coaches hosted his very first LEM,              Ø  Messaging

          only had 7 prospects in the room and
          generated more than $137,000 in coaching               We have developed your lead generation
          agreements. These events are highly                    materials that will ensure you attract
          lucrative financially.                                 as many attendees to each event as you
                                                                 desire. But remember, you only need 8
          “I Won’t Know What To Say!”                            to 10 attendees to be successful, and live

          Yes, you will! We already have the entire              events today are a big draw since very few
          presentation completed for you, including              people do them anymore – preferring the

          the talking points and the Power Point                 ease of webinars versus a live event.
          slides. You still have the option to “do                 Unfortunately, webinars have seen a
          your own thing” if you’re confident in your            dramatic drop in attendance, averaging
          ability to present your own information.               BELOW a 20% conversion rate compared

          But our presentation has an established                to a 70% conversion rate for live events.
          track record of success. It’s been proven                Our messaging is simple,
          and tested over a number of years with                 straightforward and compelling to
          tremendous success.                                    business owners who are looking for
                                                                 solutions to their biggest problems today
          Logistical Support                                     – generating leads, increasing sales and

          Here’s a sampling of the support and                   making more profit. Our scripts will make
          customized collateral we provide to all                filling your event – UNEVENTFUL!

          LEM facilitators.











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