Page 4 - GIADA-April2017

ON THE MARK

MAXIMIZE YOUR
ADVERTISING
Take Part in the Industry EXPOSURE!

Sadly, another years’ tax time is already coming to a close. GIADA also offers options for
I hope everyone had a profitable season and moved a sub- advertising on our website and
stantial amount of inventory. I have heard a range of feed- in our digital publications!
back from other dealers; some had an overwhelming tax time The GIADA website gets over
while others had little more than a bump in sales. I hope that 50,000 visitors and over 142,000
the majority can say they fell into the former category!
pageviews per quarter from top
I’ve recently returned from Dallas, TX, where I attended the decision-makers. The exposure you
NIADA Spring Leadership Meeting. In attendance was a vari- could get is unmatched.
ation of retail and Buy Here Pay Here dealers from all over the Call us to advertise!
country. It gave me a delightful sense of camaraderie, seeing _________________
so many different people and being able have conversations
about issues that affect car dealers from all states. Commu- ADVERTISER INDEX
GIADA PRESIDENT nication and learning from one another leads to better, more
Jennifer Knights informed car dealers. 31 A.R.A. GPS Systems
M&M Motors Since industry events are not an everyday option, I highly rec- 45 Ace Motor Acceptance
ommend taking part in an ongoing dealer forum. GIADA has 30 ADESA Atlanta
a Facebook page as well as a GIADA member group, which
are composed of Georgia dealers. NIADA also has a Facebook page which connects deal- 12 Carolina Auto Auction
ers from all over the country. Both are a great way for dealers to communicate and discuss
all aspects of our businesses. 33 Charleston Auto Auction
41 Counselor Library
You get to see a little bit of everything on these forums. Topics can range from auction
rules, website/advertising advice, and what cars are selling - to recommendations about 2 Dealers Finance
the business, common issues, and even interesting stories. In short, it’s a place dealers 11 Frazer Computing, Inc.
can ask other dealers for advice or help and where you may learn a thing or two through
someone else’s post. 36 GIADA Store

Please take the time to look into each of these forums. You never know what you might BC Manheim
come across that can help your own business! 19 NextGear Capital
Thank You, 35 NIADA Bootcamps
Jennifer
54 NIADA CPO Program
9 Oakwood’s Arrow Auto
Auction

53 Peoples Financial
14 Rawls Auto Auction
7 Reeves Insurance Associates, Inc.

13 Ron E. Widener
39 Southeastern Auto Auction
15 Spartan Financial Partners
34 TitleTec an AutoPoint Company

51 TitleTec an AutoPoint Company
17 United Acceptance
IFC Wayne Reaves

2 | GIADA Independent Auto Dealer APRIL 2017