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COMPLIANCE





        The Rising Cost of Noncompliance



        Compliance expert says the propagation of rules and escalation of enforcement should
        persuade more dealers to invest in basic compliance safeguards.

        by Ken Suprenant, Senior Vice President of Data Solutions for National Credit Center


        When most auto dealers sit down to calcu-  issues particular to the automotive sector.  tions designed to help you manage ad-
        late their financial assets and liabilities, it’s  A prime example is the Red Flags Rule,  verse action notices and related calls in-
        easy to anticipate items such as inventory,  which was written specifically to include  house, handle the printing and mailing
        labor costs, marketing expenses, and taxes.  auto dealers. This regulation compels auto  of the reports, and field related incoming
        Another critical factor that may help deter-  dealers and other creditors to implement  consumer calls on your behalf.
        mine your financial success is your compli-  a program designed to detect and prevent
        ance with the litany of rules and regulations  identity theft.            As if domestic compliance challenges
        governing your business.                                                  weren’t enough, auto dealers also have to
                                                Auto dealers found to be          comply with regulations from the Office of
        Given the long list of daily operational de-                              Foreign Assets Control (OFAC), which re-
        mands you confront just to keep the doors   noncompliant with OFAC        quires dealers to check customers’ names
        open and the lights on, it’s understandable   regulations can face up to  against the Specially Designated Nationals
        that sometimes bureaucratic regulations   30 years in jail and fines of   (SDN) list.
        might feel as though they are just an after-
        thought. But just as any doctor will tell you,   up to $10 million against   While all regulatory noncompliance fines
        prevention really is the best medicine. In   your company plus up to      can be significant, fines associated with
        the automotive industry, compliance is the   $1 million per incident.     OFAC violations can be very substantial.
        best way to prevent the often considerable                                Auto dealers found to be noncompliant
        costs involved with remaining fully compli-                               with OFAC regulations can face up to 30
        ant with applicable regulations.     Red Flags compliance has gained even  years in jail and fines of up to $10 million
                                             greater importance with the dramatic in-  against your company plus up to $1 mil-
        Of course, keeping up with the wide array  crease of identity theft in recent years. On-  lion per incident. In 2016, OFAC-related
        of applicable federal and state laws govern-  line programs offered by my company and  fines and penalties totaled in excess of $21
        ing automotive dealerships is no small task.  others provide training for dealership staff  million.
        Audits, lawsuits and even fraud are all un-  and proof-of-identity reports that clearly
        wanted distractions that can frequently im-  display any “red flags” for potential car  To ensure clients avoid OFAC’s very harsh
        pede an auto dealer’s ability to spend his (or  buyers. We also offer identity-verification  penalties, I advise dealer clients to screen
        her) limited time focusing on his primary  and fraud-detection tools with every cred-  customers against the most current OFAC
        goal: building and maintaining a successful  it report we generate.       list of terrorists, drug traffickers and oth-
        relationship with his customer base.                                      ers on the SDN list, and include the results
                                             Another critically important compliance  of this screening with each credit report.
        The list of federal and state regulations  regulation that directly affects auto dealers
        governing auto dealerships is lengthy and  and creditors is the Adverse Action notice.  Given the enormity of the task of remain-
        complex. Some rules, such as the Ameri-  In the event that a potential customer is  ing fully compliant with the litany of ap-
        cans With Disabilities Act (ADA), are not  denied credit, written notices — including  plicable laws, perhaps the most important
        specific to the auto industry. There are also  a list of specific reasons why the adverse  operational compliance  rule auto dealers
        other  regulations  that  might  not  specifi-  action was taken — must be sent to the ap-  need to remember is simply this: Never
        cally mention the auto sector but have far  plicant, typically within 30 days.  underestimate or forget the potentially
        more relevance to auto dealers — and re-                                  skyrocketing price that accompanies non-
        lated lending — than they might for other  To be clear, the adverse action category  compliance! n
        businesses. One example is the Fair Credit  can include either a denial or revocation  __________________________________
        Reporting Act (FCRA), which is designed  of credit, a refusal to grant credit in the  Ken Suprenant is senior vice president of
        to protect the privacy of credit report infor-  amount or under the terms requested,  data solutions for National Credit Center
        mation while guaranteeing that the infor-  or any negative change in account terms  and has expertise in dealer compliance
        mation supplied is as accurate as possible.  connected with an unfavorable review of  from a retail and service provider perspec-
                                             a consumer’s account. To address these  tive. Contact him at ken.suprenant@bobit.
        There are, of course, some compliance laws  challenges,  consider joining forces with  com.
        that are designed specifically to address  a compliance partner that can offer solu-
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