Page 40 - Allison's Magazine ~ Issue #101
P. 40

© Joy Jacobs Photography



                                                                                                                                                     BUSINESS


                                                                                                                                                     IN FULL BLOOM

                                                                                                                                                     interview with ted and david winston | written by rebecca poole | photography as noted



                                                                                                                                                                     What began in 1944 on Boston’s      You’re located in New England and
                                                                                                                                                                                                         have several locations across the
                                                                                                                                                                     Newbury Street with a pushcart
                                                                                                                                                                                                         region. How have you grown since
                                                                                                                                                                     of flowers, a father-son duo, and
                                                                                                                                                                                                         the business started? What about
                                                                                                                                                                     a dream, has since turned into      New England shapes your business?
                                                                                                                                                                                                         Ted: We’ve grown to have seven shops
                                                                                                                                                                     a forward-thinking floral design
                                                                                                                                                                                                         and two design studios: one in Boston,
                                                                                                                                                                     business that remains one of the
                                                                                                                                                                                                         the other in New York city. Our father,
                                                                                                                                                                     most highly regarded in the nation.   Maynard, was incredibly forward-
                                                                                                                                                                                                         thinking. In the early 1970s, he started
                                                                                                                                                                     Winston Flowers, now headed
                                                                                                                                                                                                         importing flowers that New Englanders
                                                                                                                                                                     by founder Robert Winston’s
                                                                                                                                                                                                         could normally only buy for a brief
                                                                                                                                                                     grandsons, Ted and David,           season, like freesias, lisianthuses, and
                                                                                                                                                                     continues to excel at catering to   orchids. These exotic new varieties
                                                                                                                                                                                                         played a large role in the company’s
                                                                                                                                                                     its discerning clientele.
                                                                                                                                                                                                         growth and success.

                                                                                                                                                                                                         David: The beauty of New England is in
                                                                                                                                                                                                         its seasons, and the constantly changing
                                                                                                                                                                                                         landscape is the single biggest influence
            © Winston Flowers                                                                                                                                                                            on our designs. We rotate collections




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