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Telecom Reseller 23 March/April 2014
Telecom Reseller
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20 Telecom Reseller
March/April 2014
June/July 2014
A Crash Course in Convention

CONSUMERIZATION
Networking – Part 2
CONSUMERIZATION
Continued from page 10
believe that current solutions do not sup- consumer conversations, they are finding
Continued from page 10
believe that current solutions do not sup- port the full portfolio of mobile devices,
consumer conversations, they are finding their place in the enterprise. Nearly half of
port the full portfolio of mobile devices, and cost is the biggest challenge for SMBs.
ythoeuirrepxplaecrteisienorthserveincteesr,pbruitsteh.eNreeiasrnloybheattlefrof enterprises (46%) are actively exploring
TRAHAN
and c Both
wenaytetropgriesteysou(r4id6e%as)toasrteickatchtaivnedleylivexripnlgoring ways to use IoT to make business decisions
ost is the biggest challenge for SMBs. enterprises and SMBs believe that
Both MDM
awparyesetnotautisoenI. oThTetsoe wmoarksehboupsisnheosusldbeecisions and are looking at ways sensors can pro-
enterprises and SMBs believe that solutions can be too complex for
MDM s impleme
faonrdmatrtedlaosockointgenta-tdrwivaeynsansdeninsforsmcataionnaplr—o- vide increased analytics and investigating
olutionsbycRaunsseblleTrathoaon, Pcroesmidpenlteoxf PfRo/r ntation.
impleme
Enterprises are investing in app devel-
nvoidt eas iancirne-apserdsonanaadlvyetritcosriaal.nPdiqiunevyeosutirgating vendors to help with analysis. Wearable
ntation.PR (www.prpr.net)
Enterprises are investing in app devel- vendorstohelpwithanlysis.Wearable
opment, for both employees and custom-
audience’s interestbyofferingasolutiontotheirdevices from smart watches, Google glass
Aopumgemnte,nftoYrobuorthExepmeprlioeynecees:aDnedlicvuesrtoam- devicesfromsmartwatches, Googleglass
ers, more than SMB. Enterprises are see-
problemsoran approachtomaketheirlivsand Fitbits are becoming mainstream. Forty
Werso,rmksohreopthanSMB.Enterprisesaresee- andFitbitsarebecomingmainstream. Forty
ing benefits of this investment, including
easierandyouskillswillproveimpactful—andpercent of enterprises are preparing to sup-
Aingsupbeernbewfiatystofcrethatiessoinmvebsutmzzeanrto,unindcluding poetrecnetniatlloyfperonfittearbplrei.sUeseayroeurpprelaptaforrimngatsoansup-
increased employee productivity (56%) and
port at least some employee use of wear-
tihnecrceoansvednteiomnpislotoyedelpivreordaupcrteisveintytat(i5o6n%or) and ipno-prterastonlesaslets-spoitmcheaenmd ypoluoryeffeorutsewiollfgwo ear-
increased customer satisfaction (46%).
able deceives, compared to 25% of SMBs. uanbnleotdiceecde.ives, compared to 25% of SMBs.
winocrrkesahsoepd. Ocunestgormeaetraspaetcistfoafctthieosne e(4ve6n%ts)i.s
tChaItTtEhearenisdcothnsetanFtulytusormeetohfinNgegowingon, VendorRequirements
CITE and the Future of New
Vendor Requirements
Technologies
The Convention is Over, but
from quick informational sessions to multi-hour
Organizations are integrating CITE into
Technologies
seminars—and often, organizers are looking for
Networking Has Just Begun
The Internet of Things (IoT) and wear- their culture for multiple reasons. Over the
Organizations are integrating CITE into
The Internet of Things (IoT) and wear-
individuals to fill out their extensive schedules.
their culture for multiple reasons. Over the
able technology trends are no longer just next 12-18 months, organizations expect You return home exhausted from multiple days
able technology trends are no longer just
next 12-18 months, organizations expect of non-stop presentations, long-hours working
to see CITE creating a positive impact in If this opportunity is available, it should be
to see CITE creating a positive impact in the booth in the exhibit area and networking user satisfaction, user productivity, process considered a must. Attendees can read about
user satisfaction, user productivity, process with your colleagues in the industry—but your efficiency and collaboration, and business
efficiency and collaboration, and business work has only just begun.
agility. Organizations have a long priority agility. Organizations have a long priority
It seems like a simple concept—follow-up— list for selecting mobile technology solu- list for selecting mobile technology solu-
but it’s astounding how many professionals
tions. Security and reliability of the soft- tions. Security and reliability of the soft-
believe their face-to-face efforts will be enough ware or network are the top requirements ware or network are the top requirements
to immediately lead to a windfall of new
(each 90%) closely followed by ease of use (each 90%) closely followed by ease of use
business. Your mindset upon returning home
(88%) and integration into existing infra- (88%) and integration into existing infra-
should be one of ‘they met me, and they met my
structure (87%).
competition.’ Separate yourself from the pack.
“CITE gives employees more access and
Email your new contacts and convey how much
opportunity to use rogue technologies iin
you appreciated their time during such a busy
their day-to-day work. IT executives mustt
event, and offer dates and times to continue
stay on the cutting edge of both enterpriise
your conversation. Twiddling your thumbs and
and consumer technologies in order tto
waiting for the phone to ring often results in
provide solutions to their organization thatt
a net-zero gain—proactivity is the key to new
embraces and encourages innovation. With embraces and encourages innovation. With clientele.
so many tools and solutions this is not an so many tools and solutions this is not an
Regardless of your industry, or your status
easy task,” continued Yorke. weaitshyintaits,ky,o”ucr ocanlteinduaerdshYoourldkeb.e highlighted
with the dates that you’re attending their annual
Join the CITE Conversation
Join the CITE Conversation
conference or convention. The potential to recruit
Join more than 1,000 technology and
Join more than 1,000 technology and
new clients and customers or craft longstanding
business executives, IT managers, mar-
business executives, IT managers, mar- relationships is boundless, and will boost your keters, venture capitalists and sponsors keters, venture capitalists and sponsors
standing as a company or individual. Networking at the CITE (Consumerization of IT in at the CITE (Consumerization of IT in
is a cornerstone of business, and a convention or the Enterprise) Conference + Expo as we the Enterprise) Conference + Expo as we
conference is the premiere medium to make the explore the continuing innovation and chal- explore the continuing innovation and chal-
most of your efforts.
lenges around the use of next-generation lenges around the use of next-generation
technologies in business today. From inno- technologies in business today. From inno-
vation with mobile, social, cloud and big
MFARLAND vation with mobile, social, cloud and big
Ccontinued from page 17 data -- what IDC calls the Third Platform—
data -- what IDC calls the Third Platform—
to wearable computing, 3-D printing, teochnwoeloagryabplreovicdoerm. puting, 3-D printing,
sensors and more, CITE will show you seYnosou’rlslfiannddthmatothre,mCorIeTyEouwspilelakshinotwheyou
how to employ new technologies to drive shpoewcifitcolaenmgupalgoeyonf eawpartetichunlaorlvoegriteicsalt,othderive
your business. The CITE Conference + byeotuterr rbeuspsoinessesy.ouTwheill lCikIeTlyEgeCt fornomfertehnece +
Expo will take place April 27-29, 2014
business you’re pitching. The strategy will
Expo will take place April 27-29, 2014
in San Francisco. Stay informed; follow
compliment efforts to offer browser-based
in San Francisco. Stay informed; follow
CITE Conference + Expo on Twitter: @
Web-RTC solutions, which allow integrators to
CITE Conference + Expo on Twitter: @ CITEConference #citeconf. Also join our
more easily develop richly functional, tailored
CITEConference #citeconf. Also join our Twitter chats using the hashtag #CITEchat,
solutions that serve the unique requirement of
Twitter chats using the hashtag #CITEchat, Fridays at 10 am PT beginning March 28.
various industries.
Fridays at 10 am PT beginning March 28. To learn more about sponsorship oppor-
If you can master a level of customization that
tunTitoiesleartnCmIToErewaobroldu’tsspCoInTsEorsChoipnfoeprepnocr-e
satisfies a particular market—say for healthcare,
+tunEixtipeos,aptleCaIsTeEcwoonrtaldc’tsACdIaTmE DCeonnfiesroencaet
financial services, government, or professional
a+dEenxnpios,onp@leaisdegecnotnetrapcrtisAe.dcaom.Dennisonat
services—you’ll be ahead of the game, ready
adeAnnbiosount@idgtheneterpriIsDe.Gcom. Enterprise
to run with a proven template that will gain
ConAsbuomuetrizatitohne of IITDGin theEEnnteterrpprriise
the attention of multiple companies and
RCeosnesaurmcherization of IT in the Enterprise
organizations in that industry.
ResIeDaGrchEnterprise’s 2014 Consumerization
of IT in the Enterprise research was con- IDG Enterprise’s 2014 Consumerization
A few examples:
ducted across more than 1,150 IT and of IT in the Enterprise research was con-
If designing a system for a healthcare
security decision-makers from a range ducted across more than 1,150 IT and company, it’s imperative that the solution
of industries. The research goal was to security decision-makers from a range be expressly responsive to incoming calls,
gain a better understanding of how con- of industries. The research goal was to since patients are likely to have urgent needs.
sumer technologies are being used in the gain a better understanding of how con- Emergency calls can’t go to voice mail.
enterprise, and how those technologies are sumer technologies are being used in the Similarly, a government agency may require
enabling innovation. All respondents are enterprise, and how those technologies are
a more complex ACD hierarchy that can
involved in at least one of the follow- deinsacberlnintgheiunrngoevnacytionf a. cAalller’rseispsuoentdhernotusghare
ing steps in the purchase process of IT or intveogrlvateidon iwnithatbalcekaostfficoendeatao,fantdhethefnollow-
security products and services: evaluation, ainssgigsntepacshicnaltlhaen papuprcrohparsieateprleovceel sosf roefspIoTnsoer, recommending/ selecting vendors, deter-
oser crouuritteyitptrooadpuacrttsicaunladr csaesreviwcoersk:eer.vaAlnudation, mining requirements, determining the busi-
aregclobmaml pernofdeisnsgio/nasleslercvticnegs covmenpdaonrysm, adyeter- ness need, approval/authorization or selling
nmeiendintogidreqnutiifryeamnednttrsa,ndsfetrecrmallienrisntgo tinhterbnuasli- internally.
service groups that speak different languages.
ness need, approval/authorization or selling To receive the complete study results
Once you’ve deployed a proven example of
internally.
contact Sue Yanovitch at syanovitch@
To receive the complete study results
idgenterprise.cPoETmER. S%ON continues on page 22 ››
contact Sue Yanovitch at syanovitch@
idgenterprise.com. %

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