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June/July 2014
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March/April 2014 4
Telecom Reseller
However, the businesses jumping on the BYOD
If she dials 911,
Pbandwagon might be making a critical mistake.
will the critical help she ETERSON
Most businesses that are “BYOD friendly” still
BYRD
consider the device a company asset and require
needs be able to find her?
by Curtis Peterson, Vice President of the installation of a mobile device management
Operations at RingCentral
Continued from page 1
system. Once employees are convinced to use
what is actually now businesses equipment,
Navigating the
with annual revenues exceeding $25 mil-
is subjected to all kinds of service disrup-
lion have a business continuity plan in it changes the nature of BYOD and can lead
tions besides tornadoes or other major
S
place, which makes sense given the larger
Paradigm Shift
to bigger challenges down the road in terms
catastrophic events. Power failures, bro-
loss of revenue larger businesses face. of trust and privacy. This BYOD structure
ken water pipes or even health epidemics
According to Forrester, the average cost
f
r
m
U
i
fi
d
can backfire when employees rebel against
o
n
e
can shut down an SMB or regional office
pit and begin using their own devices against
er
h
ou
r of
ser
vic
e
di
sru
ption for mid-sized
just as suddenly, and just as dramatical-
Communications to to enterprise businesses is $110,000, and a
company policy, forgoing the required security
ly. Therefore, a business continuity plan
$1.5 million. Moreover, according to the
typical interruption event costs more than
srehsotrualidnts.cCoovmerpavnaiersionueesd toypoffeesr aosfsurpaontcens tial
dinistrhuepirtdiveeviceevpeonltisc.ies that their Mobile Device
Unified Interactions ManUatgielimziengt stIrnatsetgainest wMillensostavgiionlagt,e tPhreesence,
Insurance Institute of Business & Home
JSafety, 25% of businesses do not reopen
Mobility and Collaboration from a Hosted
personal privacy of the end user.
following a disastrous event such as 9/11 or
ust a decade ago, all business
UC offering – combined, perhaps, with
some managed services for off-site data
Hurricane Sandy.
SMS in the workplace
communications were location based,
Whether selling to SMBs or enter-
storage and mission-critical applications
making it impossible to carry on multiple
Surveys show that 67% of professionals are
prises, it’s important to emphasize how
– will ensure businesses will continue to
conversations simultaneously. But today’s
texting for business. The problem with SMS
Hosted Unified Communications can sup-
function as expected, and weather any
youngest workforce, unaware of anything but
in the workplace is that most businesses lack
port an overall business continuity plan.
storm. Without it, a business can expect the
instant communication on the go, combined with
a tool to track this communication thread.
Additionally, those businesses without a
following:
unlimited bandwidth streaming technology, has
Texts quickly become disconnected from
plan should find the added benefit of main-
• 43% of businesses that close as the result
initiated a perpetual shift in communication.
other components of unified communication
taining their communications throughout a
of a natural disaster never reopen. – U.S.
strCateognyg,rlieksesphone and video calls. Turning to seCrovmicmeudniscrautipontioint,heswpoerckipallalcye iws nitohlountgearny
•net7w5o%rk-boafsedcormclpoaund-iebassedwsiothluotiuotns bthuastiness
adstdatiitcioanadlfocromsta,l—a imt iasjdoyrnbamenicefiant.dHdeopsetendeUntC
provides the ability for the employees to
continuity plans fail within three years
on interaction.
index the interaction across multiple mediums
continue to communicate from home or any
of a disaster. – Crisis Management
The evolution from unified communications
allow companies to look at the conversation
location with wireless access, just as they
International
to “unified interactions” has not happened
like an interaction thread instead of a bunch of
would from the office. Customers do not
discToonneqcuteadnctiofnyv:erWsatitohnos.ut Hosted UC for
crisis communications – Total Loss. With
overnight. A few key factors have been slowly
need to dial cell phone or emergency num-
Don’t compromise Our E911 solutions driving this paradigm shift in the structure of the
bers to contact customer service or sales.
Hosted UC to deliver communications dur-
Removing the Silos from Your
help 911 callers get workforce. An increase in mobility, changes in
All communications continue to function
ing a crisis to support standard business
Platform
your employees’ the way workers communicate and an advance
as if the office was still up and running and,
processes and functions – Total Win. % Decades ago, you could get away with
in the tools that support communication have
safety.
the assistance they Fpourrmchoaresivnisgitswowurwc.eancpoid.ceoman. d modifying it to fit essentially, it is.
brought us to where we are today. It is time to
Finally, it is worth noting that a business
need − fast.
your own unified communications platform and strategize using a few key advancements:
code. In order to integrate new applications that
Bring Your Own Device support a modern workforce, you must make
owen online
The E911 Experts
Unless you’re living under a rock, you are by now sure the platforms you are choosing are open and
911Enable.com familiar with BYOD and understand the role
at telecomreseller.com
1-877-862-2835
PETERSONcontinues on page 8
it can play in enabling your mobile workforce. ››

AudioCodes One Voice
AudioCodes One Voice

for Microsoft Lync
for Microsoft Lync

Lync-compatible IP Phones
SBCs and Gateways
Branch Office Survivability
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SBCs and Gateways
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• Fully integrated with Lync
• Connect Lync to legacy and IP-based PBXs
• Uninterrupted Lync services in cases of
• Fully integrated with Lync
• Connect Lync to legacy and IP-based PBXs
• Uninterrupted Lync services in cases of
• Presence monitoring
and the PSTN
lost WAN connectivity
• Presence monitoring
and the PSTN
lost WAN connectivity
• High-definition voice quality (RTAWB/WB)
• Secured SIP Trunking
• Integrated data services
• High-definition voice quality (RTAWB/WB)
• Secured SIP Trunking
• Integrated data services
• Extensive set of essential enterprise phone features
• Integrate fax machines and analog devices
• Advanced call routing capabilities
• Extensive set of essential enterprise phone features
• Integrate fax machines and analog devices
• Advanced call routing capabilities
• Secured SIP trunk and PSTN fallback
• Secured SIP trunk and PSTN fallback

Applications for Lync
Network & Service Management Tools
Professional Services
Applications for Lync
Network & Service Management Tools
Professional Services
• Connect 3rd party SIP phones
• OAM&P tools for pre-deployment staging
• Global services portfolio for partners
• Connect 3party SIP phones
rd • OAM&P tools for pre-deployment staging
• Global services portfolio for partners
• Lync-qualified passive call recording
and live networks
• Planning, design and implementation
• Lync-qualified passive call recording
and live networks
• Planning, design and implementation
• Auto-attendant with flexible IVR and additional
• Integration with Microsoft SCOM
• Extensive post-sales support options
• Auto-attendant with flexible IVR and additional
• Integration with Microsoft SCOM
• Extensive post-sales support options
subscriber feature
• Voice quality monitoring with Session
subscriber feature
• Voice quality monitoring with Session
• Applications may run on AudioCodes SBA hardware
Experience Manager (SEM)
• Applications may run on AudioCodes SBA hardware
Experience Manager (SEM)
See AudioCodes at the Microsoft Lync Conference, booth #625 or at Enterprise Connect, booth #1208
www.audiocodes.com/Microsoft
www.audiocodes.com

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