Page 3 - October November 2014

October/November 2014 Telecom Reseller 3
The Hybrid Cloud Opportunity

www.telecomreseller.com March/April 2014
SUBSCRIPTIONS & CIRCULATION
SE 28th Street, Vancouver, WA 98683
G
hosted service or prefers to purchase and install cloud-prem solution a perfect it. See below Call: 561-732-2335
USTAVSEN
phone system equipment, a vendor that ofers how a number of traditional business telephony E-mail: publisher@usernews.com Telecom ResellerTM
ADVERTISING telecomreseller.com
both hosted and on-premises options will have a vendors are already ofering business customers by Sandra M. Gustavsen, industry
Call: 360 260-9708 Toll FSruebes:cr8ip0t0ion6s67-8965
solution to meet any requirement.
a “hybrid cloud-prem” alternative.
analyst with G Business Systems
Moreover, traditional business telephony Alcatel-Lucent Enterprise has launched Or change address, unsubscribe: 17413 SE 28th Street, Vancouver, WA 98683
Fax: 360 260-9726
getting the point to pEo-imntail: publisher@usernws.comCall 561-732-2335 LLC (www.gbusinessvoip.com)
y
vendors are in the perfect position to ofer a OpenTouch Personal Cloud to deliver Webwww.telcomreseller.com• E-mail publisher@usernews.com
ed on order for some analog
Advertising
I
hybrid solution that makes use of both hosted applications-as-a-service for any size enterprise Call 360 260-9708 • Toll Free 800 667-8965 • Fax 360 260-9726 NEWS DEPARTMENT
t’s a transitional time in the business location to carry the new Web www.telecomreseller.com • E-mail publisher@usernews.com Please e-mail articles and press releases as attachments in Microsoft
services and on-site solutions. A “hybrid cloud- and any vendors’ infrastructure (an overlay telephony market. In years past, d technology, but so is the News Department
Word format to jeffowen@telecomreseller.com. Suggested length
Please e-mail articles and press releases as attachments in Microsoft Word format to
prem” telephony and UC solution can ease a variety of business challenges. For example, a approach for an on-premises or cloud-
based solution). he irst three cloud-based businesses have largely installed telephony
it still works ine. Howeisv2e5r0,-300 woerdditsor.@Autsetrhnewes.ncodmo. Sfutghgesaterdtilcelneg,thpilse2a5s0e-3p0r0owvoidrdes. cAot nthteacentd of the article,
somehow, and the providerplease provide contact information. Do not send graphics. We reserve the right to edit
equipment on-site to handle voice and uniied
business with an existing phone system already applications include audio/Web conferencing, information. Do not send graphics. We reserve the right to edit for content and length.
communications (UC) needs, including bers are pointed to the CO for content and length. For further clariication, please visit www.
m
located on-site may ind that subscribing to a Video Store (video storing/sharing) and the t was possible.
telecomreselleGur.icdeolimnesa. nOudr Ecdlictokriaol nCaSleundbamr (iaslsoionliGneu) isduesleinfuel fso.rOapupropEridaitteosurbiajelct matter.
traditional premises-based IP-PBX, contact For further clariication, please visit www.telecomreseller.com and click on Submission
a
call recording service or a hosted contact center Team Share ile sharing tool and are available Calendar (also online) is useful for appropriate subject matter.
center, messaging and other on-site UC e right, it’s not pos- Publisher and Director of Advertising
capability is far more convenient than actually through business partners in Australia, France, solutions. Now, there is a viable alternative — alog DID trunk, therePublisher and
nt between the central Douglas Green, publisher@usernews.com
Accounting
Deputy Publisher
n e
installing additional hardware and/or sotware Germany, Spain, UK and the United States.
one which is growing in popularity as more and Director of to initiate the call, and Advertising
Carole SangTiorgaiocy Titus
Executive Editor
for these applications. Or, perhaps a company NEC uses the same sotware stream more businesses consider subscription-based ill send DTMF digitsDouglas Green, Jef Owen
Copy Editor
Michelle Moody
w
wants to continue running a critical business (UNIVERGE 3C) for both a premises and hosted/cloud services for telephony and UC to BX will then route the publisher@ Accounting
Tracy Titus
Technology Editor
application locally while taking advantage of a UCaaS Cloud Services ofer which lends itself replace aging telecom equipment or as the best digits received. Youusernews.com
the provider send theCopy Editor
Michelle Moody
Ray Horak
e
pay-as-you-go hosted service for telephony call well to hybrid environments in which a business solution for a start-up company that doesn’t Deputy Publisher t match your extensionTechnology Editor
rayhorak@
control. Or, consider a larger enterprise that has can lexibly deploy on-site equipment and want the expense of purchasing and installing Carole Sangiorgio
hopefully, you have Graphic Design and Production Ray Horak, rayhorak@usernews.com
usernews.com
d
signiicant investments in equipment. Here, a subscribe to hosted/cloud services as needed - equipment or the ongoing administration and Executive Editor Spritzer TGyperaandpDhesigcn Design
bers match the DID Jeff Owen m
staggered transition with deployments of hosted/ the same familiar features are available in either maintenance that follows.
Raspberry Jam Creative
. So for example, your The publishers of this newspaper assume no responsibility for statements made by adver-
cloud services for remote sites while continuing deployment model. he cloud service can act
Nearly all of the traditional business telephony tisers in their advertisements, nor do they assume responsibility for statements or opinions
ouldbe1234andyToheuprublisheresxporfestshedisorniemwplisepdainptehrecaoslusmumnseofnthoisrnewspspoanpesri.bilityfor statements made by advertisers. in their advertisements, nor do they
be 555-1234. You
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to use existing premises-based telephony as a disaster recovery solution for a premises- vendors are on board with the hosted/cloud UC assume responsibility foNrewsstpaatpemr delnivtesryotro copnfienrieonncesperxfoprrmesdsbeydCToSrAimr Seprlviieced er to send the last four
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systems at main locations will likely make the based UNIVERGE 3C system, or vice versa. Or,
trend and are quickly adding hosted UC services r so the call would just in the columns of this newspaper.
e
most sense.
to their portfolios of premises-based solutions. r phone. On a ground
Newspaper delivery to conference
u
hese, and other scenarios, make a hybrid
GUSTAVSEN continues on page 5 ››
Whether a business decides to subscribe to a
(or loop start for that
performed by CTS Air Service
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Cloud Communications | Cloud Connectivity | Cloud Computing

SOFTEL Communications delivers innovative business solutions through the
integration of uniied communications/collaboration, contact center, IP telephony,
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