Page 19 - Telecom Reseller JanFeb 2015

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January/February 2015 Telecom Reseller
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A Number of Factors
CONSUM
E
CONSUMERIZATION
Poised to Drive UC Fully Continued from pag
e
Continued from page 10
believe that
c
Mainstream This Year
- believe that current solutions do not sup consumer c port the full
o
, . port the full portfolio of mobile devices and cost is the biggest challenge for SMBs their place i and cost is th
enterprises ( n
e
t Both enterprises and SMBs believe tha Both enterpr
ways to use I i
r
MDM solutions can be too complex fo MDM soluti
and are look o
Rimplementation.
vide increas implementati
o
e
EED
- Enterprises are investing in app devel are continuing to drop signiicantly. He noted Enterprise
vendors to s
h
- opment, for both employees and custom that over the past two years, the average price opment, for
devices from b
- ers, more than SMB. Enterprises are see By Kathleen Reed, Director of per UC license fell nearly 20 percent among
ers, more tha
and Fitbits ar
g ing beneits of this investment, includin Marketing at Sangoma his company’s clients. his year, it is very likely that more business leaders will take note of this ing beneits
percent of en o
d
increased employee productivity (56%) an (www.sangoma.com)
port at least increased cus decline and realize they can utilize UC resources increased em
p
t
increased customer satisfaction (46%).
Uniied communications has been growing able deceive
at their own organizations for much less than s
CITE and the Future of New in popularity for the past few years as they would have had to spend just a few years CITE and th
Vendor Re
q
Technologies
more and more business leaders have
ago.
Technologi
e
come to recognize the major beneits that
Combined, all of these factors suggest that UC Organizat
The Intern i
- The Internet of Things (IoT) and wear these solutions can deliver. However, for all the is poised for a major breakthrough this year, and their culture
able technolo next 12-18
m
t
able technology trends are no longer jus
progress that UC has made, it’s also true that
many companies will beneit as a result. n
to see CITE
the technology has not yet achieved universal user satisfact
adoption. here are still many companies — eficiency an
most small, but also noteworthy number of agility. Orga
mid-sized and large irms - that have hesitated to list for selec
embrace UC to a signiicant degree.
tions. Securi
his is likely to change in 2015. As Uniied ware or net w
Communications Strategy contributor Stephen (each 90%) c
Leaden explained, a number of factors are poised (88%) and i n
to drive UC fully into the mainstream over the structure (87
%
course of the year.
“CITE gi v
No more hype
opportunity
One of the key reasons why UC will probably fully enter the mainstream in 2015, according to their day-to- d
Leaden, is that the technology has completed the stay on the c
hype cycle.
and consum
Coined by Gartner, the hype cycle refers to provide solu t
the stages that most technologies go through embraces an d
ater their initial introduction. Early on, so many too l
spectators tend to become overly excited about easy task,” c
o
the possibilities that the solution may ofer, Join the C
I
leading to overinlated expectations. When the Join mor e
reality fails to live up to this standard, there
business ex e
is a period that Gartner calls the “trough of keters, vent u
disillusionment.” hen, as users come to better at the CIT E
understand the technology, they start to realize the Enterpris Q
what it is actually capable of and how to best explore the c – What is a transfer connect charge?
o
leverage it. his leads, ultimately, to the “plateau lenges arou n
of productivity.”
technologies A
hat is where UC is today. he technology vation with – Transfer connect is a feature m
has been around long enough that observers are data -- what associated with routing toll free calls I
fairly well aware of the actual advantages it can deliver— and they are eager to provide these to wearable that uses a voice response unit (VRU) to redirect a calling party to a new location
beneits to their own organizations. Business sensors and based on selected prompts. he transfer
decision-makers realize that UC is not risky or how to empl your busine connect charge is a per call connection or s
unproven, but instead is now a basic tool for Expo will t transfer fee that is assessed when a toll free a
maximizing communication and collaboration in San Fran call is transferred using this service.
both externally and internally.
CITE Confe r
Millennial impact
CITEConfer Q– What is a virtual SIM?
e
Another key reason why 2015 will likely be a Twitter chats
breakthrough year for UC adoption is because
Fridays at 10
of millennials’ growing inluence. Leaden noted To learn m
that within ive years millennials will account
tunities at C I
for 50 percent of the total U.S. work force. his + Expo, plea
will obviously have a wide-ranging impact on adennison@i
businesses with one of the most noteworthy About
efects being the need to accommodate Consumeriza
millennials’ preferences. his is key because,
Research
as the writer explained, millennials are strong IDG Ente r
proponents of UC. hese are young people who of IT in the
have grown up with technology their entire lives. hey see UC as not only useful, but absolutely ducted acro s
essential.
security de c
To attract and retain professionals from
of industrie s
this demographic, business leaders need to gain a bette r
demonstrate a commitment to investing in high- sumer techn enterprise, a o n
quality employee tools and IT resources. In 2015, enabling inn
UC deployments will increasingly become a key involved in
means of achieving this goal.
ing steps in
Cutting costs
security pro d
Obviously, cutting costs is always a priority for recommendi n
businesses. UC has long proven useful in this mining requi r
sense, as adopting UC can help irms to reduce ness need, ap
their overall telecommunications spending internally.
signiicantly while improving and adding To receiv
services.
contact Sue
According to Leaden, this will have a powerful idgenterprise
efect in 2015, thanks to the fact that UC costs

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