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Laura Hoffman is a Project Manager with revenue. In addition to her Development and Education
McCownGordon Construction in Kansas City. Department responsibilities, Maica has played a critical role in
She served as the construction Project Manager the strategic planning process that has grown the Austin Theatre
on the 2022 Folly Theater renovations. Laura is Alliance into a $15 million gross revenue organization. She,
involved in the day-to-day coordination with the alongside the senior leadership team, stewards the preservation,
client and design team, overseeing the process to deliver the maintenance and care of these two historic gems in Austin
project on time and within budget. Laura’s management style is and finds sharing them and their magic with the community a
disciplined, well-organized and consistent. Laura builds trust and recurring highlight of her career.
rapport with her teams, adhering to proactive communication,
and is continually seen as a leader through the clients’ eyes. In Justin Karr has led ticketing technology for
addition to the Folly renovations, with 11 years of experience, Jujamcyn Theaters from multiple positions for
Laura has been a key team member in leading projects including more than 14 years and has been an adjunct
the historic 21C Museum Hotel (KC), a 1-million square foot professor at Columbia University of the Arts
warehouse facility for a multinational technology company, for over 6 years. At Columbia Justin co-teaches
corporate headquarters, and multiple K-12 additions and a graduate course in ticketing, sales, and business analytics,
renovations. covering ticketing operations, pricing, revenue management,
analysis techniques and related topics.
Marta Johns is a Senior Interior Designer at
DLR Group who brings 18 years of experience to Gary A. Li, RA, AIA, LEED Green Associate joined
her projects and clients. Marta is a leader of DLR the Kostow Greenwood team in 2017 and became
Group’s interiors team for cultural and performing an Associate in 2021. He specializes in the cultural,
arts work and has a depth of experience working sustainable development, and creative workplace
on historic theatres. Her passion is working with clients to sectors, with specific expertise in design, planning,
develop a narrative that pulls from and honors the history of an and detailing. He thrives on understanding the
organization, connects to the community, and provides direction complexities and minutiae of each project to create innovative
for design. Marta has lead projects for Pittsburgh Cultural Trust, solutions for each individual project.
Sandusky State Theatre, the Paramount Theatre in Austin, New Steve Lurie is founder and President of Music
Granada Theatre in Pittsburgh, and the Carolina Theatre in Without Borders, LLC®, a music business solutions
Charlotte.
company primarily focused on the concert
Darrelle Johnson, VP, People & Culture (HR) of industry. MWB presents and produces concerts
Jujamcyn, helps oversee five Broadway theaters, in NYC, throughout the Northeast and US for
whose productions include Tony Award winning numerous performing arts centers, clubs, festivals,
Moulin Rouge! The Musical, Hadestown, Kinky charity events and private/corporate functions. With nearly 30
Boots, Springsteen on Broadway, and The Book years of experience in the music industry, Lurie’s expertise and
of Mormon. Throughout her career, Darrelle has successfully encyclopedic knowledge of music and artists combined with
championed large-scale luxury and full-service hotel conversions, a keen understanding of consumer tastes, have helped him
airline catering takeover and devised size-able cultural Human create a niche for himself as a much sought-after specialist. As
Resource transformations in South Florida, Chicago, and New a concert presenter and producer, Lurie has presented over
York City. She has also been charged with Talent & Leadership 7,000 concerts in most genres of live entertainment. Collectively,
Development, inspiring team members to realize their full MWB has presented over 10,000 concerts. Lurie enjoys excellent
potential. While she excels at the strategic aspects of her career, relationships with all the major and boutique agencies in North
what she enjoys the most about being a People & Culture America and Europe. With an unrivaled knowledge of the music
Leader is the opportunity to connect with team members at all business, he has helped turn around many arts organizations.
levels of the organization. She goes to extraordinary lengths to Keith Marston, VP of Facilities, The Shubert
develop personal connections with everyone from the C-suite to Organization, Inc, oversees all aspects of day-
the front-line teams and takes pride in her ability to align these to-day maintenance and operations including
stakeholders to achieve company objectives.
the custodial and engineering departments and
Maica Jordan is the Chief Development Officer painting and maintenance crews. He is involved
at the Austin Theatre Alliance and manages two in working with city agencies and professional
departments, Development and Education. She architects and engineers. He is the chief liaison for incoming
has been with the Alliance as member of the production requirements into 17 Broadway theatres and half
Executive Management Team and in a leadership a dozen Off-Broadway theatres, and coordinates restoration
role for more than sixteen years. Under her guidance, the schedules for the same theatres post-production. He works with
organization has grown from a small/medium sized nonprofit adjacent construction and development teams in the Times
generating just under a million in contributed revenue, to a Square area, as well as with Shubert’s real estate and legal
medium/large organization producing 4 million in contributed departments to secure optimum conditions and protections
47th National Conference & Theatre Tour July 2023 INLEAGUE | PAGE 47