Page 26 - The Dental Entrepreneur
P. 26

The Dental Entrepreneur



    Own your Own Building

    Own your own building is in a category by itself. This is often a hard working individual who
    feels as if rent is a “waste of money” and building your own office is an investment for future
    retirement. Owning your own practice and building has one inherent flaw. When you approach
    retirement or even a mid career move. The total sale price of the aggregate might be so high
    you end up giving one or both away at a discount in order to move the real estate. The location
    must be over the top and in an area that looks stable for the foreseeable future to consider
    this. Look at most metropolitan areas and see at how areas have changed in the past two
    decades. Some of the business locations that were once prime are now marginal at best.
    Twenty to thirty years out is very hard to predict. By marrying these two assets you are
    concentrating a certain amount of risk in my opinion. This is almost purely a location play so
    approach this with extreme caution.

    Prestige Location

    There is a select group of practitioners who choose to practice in mirrored windowed ,high
    rises, with marble floors and every amenity know to mankind. The obvious upside of this type
    of location is that it has a very positive effect on attracting a particular type of clientele. But this
    type of location is rarely an option for an inexperienced person setting up a practice. It is not
    only difficult from an economic standpoint but also the skill level of a young practitioner would
    rarely be up to the level of expertise that is necessary for this type of location. Everything in
    this project will come at a premium price and the fixed overhead will be substantial. The high
    rent, high overhead does not leave much margin for error and is probably best left for a more
    established venture. $40 a square foot in a 1700 sq foot space will require nearly 1 million
    dollars in revenue to make this overhead percentage work.

    When Is Building From Scratch  A Viable Option?

    Rent is a cost of doing business but for some people they would prefer not to on many levels.
    Some have heard that you can never lose by investing in real estate, (wrong) ,others like the
    control of not having a landlord.  As long as you understand the emotional reasons as to why
    you want to own and also the risks involved, then go ahead. I have only one requirement. You
    cannot compromise on the location. It must be stellar. Not average, not ok. It must be
    outstanding. Otherwise you are putting two major assets at considerable risk. I would also
    like to reserve this type of project to someone reasonably savvy on new construction or
    remodeling as far as the terminology and timelines are concerned. To turn this size of a project
    over to one individual that you will rely on 100% for decisions could prove to be very stressful
    and costly.




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