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3Most academic work on craft beer focuses on the industry%u2019s economic impact. Since craft beer%u2019s beginning in the mid-1960s, many of the pioneering brewers are still alive, continually giving interviews to interested beer writers, journalists, and historians. Maureen Ogle%u2019s Ambitious Bre The Story of American Beer is the first comprehensive academic history of the U.S. beer industry. Tom Acitelli%u2019s The Audacity of Hops: The History of America%u2019s Craft Beer Revolution is the first book to focus solely on craft beer%u2019s history. All other history books on beer focus on specific companies such as Dan Baum%u2019s Citizen Coors: A Grand Family Saga of Business, Politics, and Beer or William Knoedelseder%u2019s Bitter Bre The Rise and Fall of Anheuser-Busch and America%u2019s Kings of Beer. Many are written as first-person accounts such as Philip Van Munching%u2019s Beer Blast: The Inside Story of the Brewing Industry%u2019s Bizarre Battles for Your Money and autobiographies from the founders of Sierra Nevada, Brooklyn Brewing, Dogfish Head, Lagunitas, and Samuel Adams among others.12Many beer journalists touch on the history of craft beer in articles focused on industry news for magazines, newspapers, and online forums including Ale Street News, All About Beer, American Brewer, BeerAdvocate, Craft Beer & Brewing, Draft Magazine, Northwest Brewing News, and The Celebrator Beer News. The final type of beer writing that explores beer%u2019s history focuses on brewing different beer styles in books and journals including Brew Your Own, Zymurgy Magazine, and The New Brewer. The latter two magazines are published by the Brewers Association which has an ever-increasing roster of books on beer styles, recipes, and brewery operations. 13 Most beer writers start as beer fans who want to share their passion and find or create avenues to do so, but many do not follow academic (or sometimes journalistic) rigor. The better beer writers, including Michael Jackson, Fred Eckhardt, Charlie Papazian,