Page 31 - additude brochure
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     Client: Ashvale Farmshop
We created a brand for ASHVALE, for its Farm Shop. The client wanted a brand which exuded class and authority, a confident well established brand which demanded respect.
Being a family business we suggested that elements from their family coat of arms were woven into the brand, so as to give the brand a unique personality which was very personal to the family.
With that in mind we developed a regal style of identity incorporating the words PER MARE PER HERRAS translated as BY SEA AND BY LAND. Taken from their coat of arms this was obviously quite personal to the family and therefore had depth and a real sense of ownership when incorporated into their company brand.
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