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CONTENTS                                                              www.rosendin.com | Quarter 4, 2017               Building THE RIGHT COMPANY






                                                                                                                                   A message from Tom Sorley, CEO


                                                                                                                                  Twenty-five years is a long time, but as I look back in time, it really doesn’t seem like that long ago. It seems like only
           COVER STORY                                                                                                            yesterday that Ray and Lou Rosendin took a group of us down to the Sainte Claire Club in downtown San Jose to let
                                                                                                                                  us know that they were selling the Company to the employees by forming an ESOP.
          04       This is My Company                                                                                             None of us really knew what that meant, or how that would impact the Company or any of us personally. The news

                                                                                                                                  left each of us with some level of apprehension about what the future might look like here at Rosendin.
                   Celebrating 25 Years of Employee Ownership
                                                                                                                                  Some say that the “unknown” can cause more fear than any other single factor in most people’s lives. But to us, the
                                                                                                                                  unknown brought about curiosity! Our thoughts were more focused on what we could create, the lives that we could
           FEATURES                                                                                                               positively influence, and the vision we had about a Company focused on people . . . a Company that cared about
                                                                                                                                  relationships!
          03       Building the Right Company                      22       Rosendin’s Design+Build Evolution                     We all had that glimmer of exploration about the future. The unknown, well, that was just some place we hadn’t been

                                                                                                                                  yet and we had the chance to watch the future develop right in front of us.
                                                                            Bill Mazzetti, Sr VP Engineering
                   A Message from Tom Sorley, CEO
          14       2017 ESOP Month                                 26       Data Driven Roadmap                                   What we did know is that we would not have to face the journey alone. For the most part, those that were in that
                                                                                                                                  room knew one another, trusted one another, and respected one another. Those that felt differently left the company
                                                                            Renewable Energy Group
                   Photo Collage
                                                                                                                                  to pursue other objectives. When all settled out, what we had was the makings of a very good, well disciplined,
          21       Congratulations                                 28       Evaluating New Technology                             collaborative and competent management team. Leadership that would engage and lead.
                   2017 Retiree Acknowledgments
                                                                            Sam Lamonica, CIO
                                                                                                                                  Additionally, we knew that we were surrounded by many of the best and brightest our industry had to offer.
                                                                                                                                  Individuals who, with very few exceptions, shared the same values, cared for the company, had a passion for
                                                                                                                                  building, and an earnest desire to bring value in all that we do. We were builders and we were very good at it. We
           IN EVERY ISSUE                                                                                                         would build our new Company, one person at a time, one customer at a time, one relationship at a time.

                                                                                                                                  Over the years, we have met many others that shared our same values and we have been blessed that they have
          16     Project Profiles                    30     Training                                                              joined us in our quest. The term team wasn’t static. . . it was dynamic, and we got better with each new addition to
          19     REI Pulse Check                     32     Safety                                                                our Rosendin Family. Each person brought a new, enriched view of the industry and we learned from one another
                                                                                                                                  and shared best practices.
          20     Industry Recognitions               34     Human Resources
          24     LEAN                                37     Life Balance                                                          Our journey has been anything but easy. Success never is. Our teams have weathered many storms, many
                                                                                                                                  economic downturns, market shifts, labor and material shortages, and yet still held steadfast to our relationship
                                                                                                                                  based business model, our focus on good financial soundness, and the development of a capacity
                                                                                                                                  of resources . . . competent and collaborative that would help our customers and our employees
                                                                        Connect with us!                                          through these same hard times.


                                                                        Stay informed on everything Rosendin —                    As stated many times in the past, we understand that real growth is not about SIZE; it is about
                                                                        innovative new technology, career openings,               getting better. Throughout the organization, our teams are finding more efficient (doing things
                                                                        and the ways we support the communities                   right) and effective (doing the right thing) ways to deliver our product.
           INDUSTRIES                                                   where we live and work. Follow us on
                                                                        Facebook, Twitter, and LinkedIn!                          This is our BRAND . . . this is who we are! We want the best and brightest to come here
           Bio Tech / Pharma   Heavy Industrial     Power                                                                         because they know we care. Growth will follow.
           Commercial          High Tech            Solar Power
           Data Centers        Hotels               Telecom                                                                       We remain committed to building the right company, the right way, in the right time.
                                                                                                                                  Our work program must be right sized so that our resources are not stretched
           Education           Institutional        Transportation              @rosendinelec  Rosendin Electric                  beyond their limitations.
           Entertainment       Mutli-Family         Wind Energy
           Healthcare          Residential                                                                                        “Opportunity follows struggle. It follows effort. It follows hard work. It doesn’t come
                                                                                                                                  before.” - Shelby Steele
                                                                                 @RsndEle      Rosendin Electric

        2    The Feeder | Q4 2017                                                                                                                                                                                         Q4 2017 | The Feeder    3
                                           © 2017 Rosendin Electric, Inc. All Rights Reserved.
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