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NEWS ON 7
S E P T 2 0 2 3 • I S S U E 0 9 • V O L U M E 3 • F R E E
WHY YOU SHOULD BUY FROM A SMALL BUSINESS
There a literally millions of businesses out there all competing for customers. The large enterprises which have
seemingly endless funds to throw at marketing are the ones that get the most attention, but it is SO important that
you support your local small businesses. Here are 5 reasons Why:
1. They Care!
When you buy from a small business, your purchase – no matter how big or small – means a great deal to the business
owners. This means that you are much more likely to receive a more personal, caring service and get more value for
your money.
2. Small Businesses Usually Offer the Best Prices
When you buy from a small business, you are less likely to pay extortionate fees. Small business owners understand the local economy
and they are not controlled by anyone else which means you are more likely to get the best price.
3. It Boosts the Local Economy
When you buy local, you’re helping to boost employment and income in the community as well as helping to increase tax for local
governments and create a loyal customer base for businesses.
4. You Actually Know Who You’re Buying From
Small Business owners live and breathe for their business and take the time to look after their customers. This means that you often deal
directly with the business owner themselves and can get to build a relationship with them and get advice and recommendations when
needed.
5. You’ll Receive the Best Service!
Large organizations with an abundance of customers often don’t care about the service, as long as a sale has been made and the
statistics look good. However, small businesses rely on word of mouth. They fully understand that they need to provide the best service
possible in order to be recommended to others which means they will go out of their way to make sure that you are happy with their
products/services.
In addition to this, they also fully understand how hard it is to run a small business, and that your working hours will not be restricted to
9am-5pm. Small businesses are more likely to be on hand to help you when you need them, whatever the time.
It’s tough being a small business owner. Once you’ve made the scary jump from being an employee to an entrepreneur to try to make a
better life for your family, you get judged! If you tell people that you work from home, some assume that means you do nothing all day (I
kid you not), when the truth is that you actually work so many more hours than you ever did as an employee.
Support small businesses any way you can. Share their social media posts, leave positive reviews on their Facebook and Google pages
and recommend them to anyone you can. Every little thing you do to help means a great deal to that small business owner.
Shari
Shari Pearce, President of the Madoc & District Chamber of Commerce
Owner of SDP COMMUNICATIONS
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