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NEWS ON 7
M A R C H 2 0 2 4 • I S S U E 0 3 • V O L U M E 4 • F R E E
EMBRACE THE EARLY SPRING
With this warm weather we are having it’s the perfect time to think about Spring Cleaning, and not just your home
but how about your business. It is a time for new life and new beginnings, a time to get organized and lose all of
the clutter that’s built up over the winter. Every spring, I like to take a look at my business and determine if there
are any places where I can increase my level of organization and productivity, that includes getting rid of what
doesn’t work while improving what did work. Are you ready to spring clean your small business? Here are six
ways you can freshen things up...
Tidy Up Your Website: Chances are, your business has grown and changed during the last year. You should take time to scour your
website for things that don’t line up with your business’s current brand and update content.
Deep Clean Your Books: Your business accounting books are the epicenter of your business’s transactions and financial records.
They can help you forecast your financial future and make smart decisions about your finances. But none of this is actually possible
if your books aren’t in tip-top shape.
Dust Off Your Business Plan: I know some of you are guilty of it. And, it’s nothing to be ashamed of. That’s right … some of you
create your business plan and set it on a shelf to collect dust. If you’re guilty of this, now is the perfect time to dust off your
business plan and revisit it. Reflect on the past year and ask yourself what kind of changes your business has made in the last 365
days.
Freshen Up Your Marketing Strategies: Spend some time this spring sprucing up your marketing strategies. You can freshen things
up by: Researching new marketing trends, Investing in social media, Automating tasks (e.g., email marketing), Going to a conference
or trade show, Revisiting your brand, Analyzing last year’s data
Organize Your Inbox (And More): As a busy business owner, things like emails, paperwork, and other documents can quickly pile up.
I’ve been there. Heck, we’ve probably all been there at some point or another. While you’re clearing out your inbox, you can also do
some other digital spring cleaning. Go through old files on your computer and delete unnecessary documents and folders.
Declutter The Office: Now for the “fun” part … actually cleaning your office and workspace. If you want to literally spring clean your
business, give your office a deep cleaning. Doing some decluttering around the office will do your business some good. After all,
tossing out trash, dusting, and vacuuming never hurt anybody, right?
Shari
Shari Pearce, President of the Madoc & District Chamber of Commerce
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