Page 34 - Hyba - Brand Book - En
P. 34

SOCIAL MEDIA










                                                                                                                                                                      Objectives:
                                                                                                                                                                      •   Create engaging and relevant content.

                                                                                                                                                                      •   Generate awareness and engagement
                                                                                                                                                                          through #hybahappyplace.

                                                                                                                                                                      •   Grow a community of followers who
                                                                                                                                                                          are loyal to the brand.
                                                                                                                                                                      •   Acquire new customers.

                                                                                                                                                                      •   Drive to store or to website.

                                                                                                                                                                      •   Promote store events, sales
                                                                                                                                                                          and contests.

                                                                                                                                                                      •   Provide valuable customer service that
                                                                                                                                                                          will keep fans smiling.





                                                                                                                                                                      #HYBAHAPP YPLA CE












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