Page 16 - RW&CO Runway Oct 25
P. 16
ALL ABOUT OUTERWEAR
We were delighted to see the success our outerwear
shop experienced following its launch in August. We have
continued to invest heavily in it, to keep bringing newness
to this department.
The outerwear shop will live in Zone 1 and continue to
feature our great assortment of overshirts, bombers,
jackets, and wool jackets from previous months. October
will also see the release of a brand new piece: the winter
parka.
Heavy investment will again be placed in our essential
volume driving topcoats, as we have done in previous
years.
With rich textures and weather appropriate materials this
will be our customers’ destination for all things
outerwear. It will take them from the early autumn days
when the air gets crisp with our transitional pieces,
overshirts, light jackets and bombers, all the way through
to the coldest months with our more heavy duty pieces
of wool and winter coats and parkas.