Page 7 - RW&CO RUNWAY MARCH 2019
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The RWInsider Program
Re-mastered, revamped, our RWInsider program is better than ever. In only 60 seconds, essentially
as long is takes to punch in an email address, shoppers get access to exclusive perks, programs, loyalty
tiers (RWINSIDER, RWINSIDER+, RW GOLD), and so much more. This is our chance to give back to
our loyal customers, and we’re doing it with killer benefits.
The program is also an opportunity to boost engagement, acts as an acquisition tool, incentivizes our
target audience online and in-store. Our storefronts are now equipped with RWInsider bag-stuffers –
a great way to educate our shoppers at checkout and drive them to signing up.
