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24 THE POWER WORKBOOK FOR SETTING EMPLOYEE GOALS AND OKRs
  The OKRs philosophy diffentiates itself from the SMART goal philosophy in three meaningful ways.
1. OKRs are Aggressive
While the SMART philosophy stresses setting goals that are attainable
and realistic, the OKRs philosophy pushes for goals to be aggressive or aspirational. Father of OKRs, Andy Grove, established a 70 percent metric as the measure for success, meaning that achieving 70 percent of your goals was as good as hitting them.
OKR trendsetters Google and Zynga follow similar suit, with Google recommending employees meet about 70 percent of their OKRs each quarter and Zynga expecting employees to hit two of three Key Results each quarter.
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WHAT MAKES OKRs
DIFFERENT?

























































































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