Page 7 - Gordon Pointe Proposal

DRIVING VALUE
“The Crown Jewel of Florida beachfront and yacht basin properties.” Offering unrivaled pedigree and privacy, this
rarified opportunity located at the quiet tip of Gordon Drive spans across approximately 9.61 acres and features
695’ of exclusive, resplendent beach frontage, as well as 240’ x 60’ deep water yacht basin frontage. A sizable
building envelope with dynamic vistas in every direction provide the future owner the ability to construct a true
“Magnum Opus” estate with unlimited configurations. This substantial offering is also eligible for an Associate
Membership at the prestigious Port Royal Club.

ECONOMIC MARKET CONSIDERATIONS

To maximize the sales price for the current owners, it is unlikely that a developer/builder will be the purchaser. After
running economic scenarios for such a venture, the potential profit is not available at the true maximum price that is
attainable. Therefore, the most realistic purchaser will be the billionaire who wishes to have the most exclusive estate
in one of the most desirable locations in the world: Naples, Florida.

The ideal buyer profile we are looking for is ultimately an individual with the means to spend upwards of
$500,000,000 ($300,000,000 purchase price plus $200,000,000 in estimated building costs). Simply put, the
economics show that we are looking for an exclusive buyer that consists of only a few thousand individuals world-
wide. We not only have a strategic, but also tactical, gameplan to engage this specific type of buyer. Every
engagement is pivotal given the scarcity of such a qualified individual; thus, it is vital we create a validation of value.

POTENTIAL TYPES OF TARGETED BUYERS

The highest value for this property will be obtained by finding a singular, “Billionaire Class” buyer who has a desire
to own, not only one of the finest residential properties in Florida, but that the world has to offer. This individual
BOUNDARY will be a titan of his/her respective industry, whether it be technology, finance, or entrepreneurship. We have
extensive experience marketing to these specific individuals, as well as our world-class ecosystem of clientele who
SURVEY fit this mold through our network and 40+ years in the community.

EXECUTIVE SUMMARY | 7