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16 DEEP-DIVE
       PROTOTYPING

A deep-dive process is a focused, team approach to developing
solutions to specific problems or challenges. It is intended to harness
the ideas of everyone in a team in a creative, stimulating, focused,
energetic, fun, and useful way.

The idea

A deep dive is a combination of brainstorming and prototyping
(where an initial potential solution is explored and developed). This
is an approach that anyone leading a change initiative can use to
identify actions that can move a business forward. A deep dive can
be completed in an hour, a day, or a week.

The main stages in the deep-dive process are:

• Building a varied team.
• Defining the design challenge.
• Visiting experts.
• Sharing ideas.
• Brainstorming and voting.
• Developing a fast prototype.
• Testing and refining the prototype.
• Focusing on the prototype and producing a final solution.

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