Page 6 - 100 Great Business Ideas: From Leading Companies Around the World (100 Great Ideas)

59 Employee value proposition 134
60 Built-in obsolescence 136
61 Avoiding commoditization 138
62 Developing employee engagement 140
63 Managing by wandering about (MBWA) 142
64 Precision marketing 144
65 Branding 146
66 Empowerment 149
67 Rethinking the budget 151
68 The buyer’s cycle 153
69 Direct selling 155
70 Age-sensitive management 157
71 Three-factor theory 159
72 Developing Islamic products 162
73 Support and challenge groups 165
74 Clear strategy 167
75 Six-hat thinking 170
76 Building business relationships 172
77 Learning together 174
78 Microfinance 176
79 Surviving a downturn 178
80 Innovation culture 180
81 Resource building 182
82 Building trust 185
83 Emotional intelligence 187
84 The balanced scorecard 189
85 Developing a sales culture 193
86 Market segmentation 195
87 Audacity 197
88 Silo busting 199
89 Selling online 201
90 Value innovation 204
91 Talent management 206

100 GREAT BUSINESS IDEAS • v