Page 10 - 2016 CZS Impact Report
P. 10

Economic Activity









                                                                                                                                       Annual Impact of                                             2016 General Operating Fund
                                                                                                                                       Chicago Zoological Society                                             Investment &   Donated Goods

                                                                                                                                                                                                              Other Income  & Services
                                                                                                                                                                                                                 $1.9      $0.9
                                                                                                                                                                                                                 2.7%      1.3%
                                                                                                                                                                        LOCAL, STATE,                 Philanthropy
                                                                                                                                                  CONSERVATION           and FEDERAL                     $11.3
                                                                                                                                                  and EDUCATION         TAX REVENUES                     16.4%                      Tax Collections
                                                                                                                                                  INITIATIVES                                                                       $15.4
                                                                                                                                                                                                                    REVENUES        22.3%
                                                                                                                                                                                                                   and SUPPORT
                                                                                                                                                                          >$20M                       Membership    $69.1 MILLION
                                                                                                                                                    >$2.5M                                                Dues                     Guest Services
                                                                                                                                                                                                         $12.5                     $27.1
                                                                                                                                                                                                         18.1%                     39.2%
                                                                                                                                                              ECONOMIC
                                                                                                                                                              ACTIVITY
                                                                                                                                                                                                                   Membership
                                                           Birds like white-crested laughing thrushes and monkeys such as golden lion                                                                    Fundraising  $1.4   Donated Goods & Services
                                                                                                                                                                                                              $3.5
                                                           tamarins add to troPic World's exciting atmosphere.                                                                                                5.4%   2.2%   $0.9
                                                                                                                                                                $160M
                                                                                                                                                   JOBS                                             Management              1.4%
                                                                                                                                                                                                       & General
                                                                                                                                                                                                          $7.0                      Animal Collection
                                                                                                                                                                                                         10.8%                      and Conservation
                                                                                                                                                  >$2.5M                                           Marketing and                    Biology
                                                                                                                                                                                                                                    $16.2
                                                                                                                                               1,740  Total
                                                                                                                                                                                                  Public Relations  EXPENSES        25.1%
                                                                                                                                                              AVERAGE ANNUAL                             $3.6       $64.6 MILLION
           More than 1,700 children took part in Primate Connections   Soon, scientists hope to reintroduce kingfishers to their native                       CAPITAL IMPACT                            5.6%                       Admissions and
        in 2016.                                                habitat. We are proud of our 71 hatchings as part of our                                                                                                           Guest Services
           Teachers also benefit from Tropic World educational   participation in the Guam Kingfisher Species Survival Plan.                                                                        Public Education               $16.5
                                                                                                                                                                                                           and
        resources, earning credits while creating lesson plans about                                                                                             $12M                               Communications  Care of Buildings   25.5%
                                                                                                                                                                                                           $5.7
        primates. Course work is offered in alternate years, and in 2015,   In One Year in One Exhibit...                                                                                                  8.8%     and Grounds
                                                                                                                                                                                                                      $9.8
        30 teachers participated in the three-credit course.    Classrooms explored primate rain-forest habitats. Teenagers                                                                                           15.2%
                                                                learned data-collection skills and shared knowledge about              Our Visitors
        Birds in the Wings                                      animals with guests. Teachers discovered exciting ways to teach
        Most guests are familiar with Tropic World primates, but   science. A healthy baby orangutan was born to a species                               OPEN                                                            Brookfield Zoo is Illinois’
                                                                                                                                                                                                                          most popular ticketed
        many other animals live there, among them lots of birds. Over   perilously in danger, while his foster “brother” was successfully               365                                                               outdoor cultural
        the years, we have added birds to the exhibit to create a more   adopted. Designers, writers, and interpreters created new signs                 DAYS                                                              attraction.
        natural, multisensory experience for our guests and animal                                                                         2.3M
        residents. In 2016, we introduced red-cheeked cordon bleu   to share up-to-date information. Enrichment experts engineered                    Guests each year
        finches. Today, Tropic World is home to 17 bird species.   intellectually stimulating activities for the animals. Nutritionists
           Behind the scenes, an aviary and a breeding facility are   tweaked diets to be more natural. Habitats were cleaned and
        helping bolster populations of many species, including critically   stocked. Veterinarians forged new knowledge in the care of the            People reached
        endangered Guam kingfishers, a species that would be lost   animals. And 24 hours a day, seven days a week, compassionate                     through outreach                                                Members
        without zoo breeding programs.                          zoo professionals devoted their time to managing the care of           > 500K         programs, free                                                  112,411
                                                                the hundreds of residents of Tropic World. █                                          pass programs,                                                  Member households
                                                                                                                                                      field trips,
                                                                                                                                                      and more                                                               Brookfield Zoo has the
                                                                                                                                                                                                                             second highest membership
                                                                                                                                                                                                                             of any North American zoo.
                                                                                                                                          300K        Children and
                                                                                                                                                      family members
                                                                                                                                                      who visited HAMILL
                                                                                                                                                      FAMILY PLAY ZOO
        8 8    CHICAGO ZOOLOGICAL SOCIETY |
               CHICAGO ZOOLOGICAL SOCIETY | ANNUAL IMPACT REVIEW ANNUAL IMPACT REVIEW
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