Page 11 - 2016 CZS Impact Report
P. 11

Economic Activity










            Annual Impact of                                              2016 General Operating Fund
            Chicago Zoological Society                                              Investment &
                                                                                    Other Income  Donated Goods
                                                                                               & Services
                                                                                      $1.9       $0.9
                                                                                      2.7%       1.3%
                                              LOCAL, STATE,                Philanthropy
                       CONSERVATION            and FEDERAL                     $11.3
                       and EDUCATION          TAX REVENUES                     16.4%                      Tax Collections
                        INITIATIVES                                                                       $15.4
                                                                                         REVENUES         22.3%
                                                                                        and SUPPORT
                                               >$20M                        Membership   $69.1 MILLION
                         >$2.5M                                                 Dues                     Guest Services
                                                                               $12.5                     $27.1
                                                                               18.1%                     39.2%
                                   ECONOMIC
                                    ACTIVITY

                                                                                        Membership
                                                                               Fundraising
                                                                                           $1.4
                                                                                    $3.5   2.2%   Donated Goods & Services
                                     $160M                                         5.4%           $0.9
                         JOBS                                             Management              1.4%
                                                                            & General
                                                                               $7.0                       Animal Collection
                                                                              10.8%                       and Conservation
                        >$2.5M                                                                            Biology
                                                                        Marketing and                     $16.2
                    1,740  Total
                                                                       Public Relations  EXPENSES         25.1%
                                    AVERAGE ANNUAL                            $3.6       $64.6 MILLION
                                   CAPITAL IMPACT                             5.6%
                                                                                                         Admissions and
                                                                                                         Guest Services
                                                                         Public Education                $16.5
                                                                                 and
                                                                         Communications                  25.5%
                                       $12M                                      $5.7   Care of Buildings
                                                                                8.8%     and Grounds
                                                                                            $9.8
                                                                                           15.2%
            Our Visitors
                                                                                               Brookfield Zoo is Illinois’
                               OPEN                                                            most popular ticketed
                              365                                                               outdoor cultural
                               DAYS                                                             attraction.
                2.3M        Guests each year






                            People reached
             > 500K         through outreach                                                Members
                            programs, free
                                                                                            112,411
                            pass programs,                                                  Member households
                            field trips,
                            and more                                                               Brookfield Zoo has the
                                                                                                   second highest membership
                                                                                                   of any North American zoo.
                300K        Children and
                            family members
                            who visited HAMILL
                            FAMILY PLAY ZOO
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