Page 29 - #ElephantinBranch: A Special Report.

THE FIVE PHASES OF BRANCH TRANSFORMATION

In a nutshell...

Branch Transformation is the prioritization of distribution channels based on market demographics

and convenience, and a reconfiguring of people, technology and the general branch environment that

incorporates relationship-focused staffing roles, more efficient space and operational processes, and

electronic branding and merchandising features that inject a “Wow!” factor into the physical and

online customer experience.

MARK CHARETTE

CEO, SOLIDUS

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Solidus’ “Ground Up” Blog >>

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Creating a New Banking Experience Case Study >>

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