Page 34 - #ElephantinBranch: A Special Report.
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BT insights for FIs, by First Tennessee
CONSULTING:
A great customer experience begins with customers’ trust in the banker. Design an
experience where both parties win and see true transformation.
TECHNOLOGY
New technology is evolving quickly and should be used daily by bankers who are willing to
learn and grow with the changes. Build support in the iterative nature of these products.
That way, even when technology is not perfect, you will realize better utilization.
HARDWARE
BEN HOPPER New machines can be intimidating. Be sure to sign up for the best service agreement
HEAD OF STRATEGY, CONSUMER BANK available. This will encourage your teams to explore their new machinery more,
FIRST TENNESSEE
knowing they have support no matter what.
INNOVATIVE DESIGN
Design the branch with the people who know it best — the bankers! They must know their feedback is
being heard and serves the higher purpose of delivery of the future strategy.
STAFF
Involve your staff in the overall strategy and growth. Giving them a purpose and a sense of
belonging will add more value than dollar signs, which ultimately will pay the Financial
Institution more dividends in the end.
Watch how First Tennessee Bank transformed their branches with GLORY >>
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