Page 15 - Inbank
P. 15

Community involvement

               CBA knows that banks aren’t great about promoting
               the good work they do in their communities. With
               that in mind, the organization makes a concerted
               effort to assist member banks in communicating
               their efforts. That happens via a number of activities:


               Recognizing individual bankers’ contributions –
               which are promoted via social media and to
               traditional news outlets

                   •  Scott Award — spirit of community involvement
                       The Del and Doris Scott Memorial Award was
                       created in 1985. This award recognizes Colorado
                       bankers who have exhibited the importance of the
                       community banking spirit through involvement in,
                       dedication to and support of activities vital to the   CBA publishes this brochure to educate the
                                                                             public and others on banks' contributions
                       health of local institutions and people.                        to community.
                   •  Bankers of Distinction — community
                       involvement
                       This award has been given annually since 1999, to bankers whose personal efforts have helped
                       to put a face on the generous ideals upheld by bankers through service to their communities
                       and dedication to their profession and industry.

                   •  Advocate of the year – promoting and protecting the industry
                       This award, created in 2015, recognizes bankers who have taken up the mantel of advocacy
                       and promotion of financial and industry literacy in their communities.

               Annual contribution to a legislator’s charity of choice -

               Since 2007, CBA has awarded a $1000 prize– which comes in the form of a charitable
               contribution – to the state legislator or public official who answers the most questions
               correctly during a drawing as part of the organization’s annual legislative event.

               The contest works this way:


                   1.   Legislators answer a series of multiple choice questions on a topic of interest to
                       banking.
                   2.   The response card with the most correct answers is named the winner.
                   3.   If there is more than one card with the top number of correct answers, those cards
                       are entered into a drawing, and the winner is randomly selected.
                   4.   CBA makes the donation directly to the winning legislator’s desired charity; he or
                       she never has access to those winnings.
   10   11   12   13   14   15   16   17   18   19   20