Page 14 - Yas_Guidelines-1

Yas Links ~ Brand Guidelines
Brandmark ~ Misuses

Misuses

Here are some Yas Links brandmark misuses. For
consistency the Yas Links brandmark should always be
used from the master artworks and should not be altered
or modified in anyway.

This is for brand consistency purposes. Showing these
examples helps to reinforce our understanding of the
correct way to use the Yas Links brandmark.

Always place the colour Never flip the brandmark Never alter the colour of the Never place the brandmark
brandmark brandmark over a complicated image or
on a white background with insufficient contrast

Always place the white Never rotate or stretch the Never place the wordmark on
brandmark on a coloured wordmark a similar colour background
background

Indicates Continuous background 14