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Alabama Propane Gas Association
                     Alabama Propane Gas Association
                                      2025 Strategic Plan
                                      2025 Strategic Plan
            PURPOSE                                            •  To enhance public perception of propane as an
            To serve the membership by combining the resources     exceptional and safe energy source
            of all segments of the industry in promoting the growth  •  To gather, disseminate, and communicate informa-
            of the industry and the many benefits of propane as an   tion to the industry and the public on propane
            exceptional energy source.                         •  To develop and implement marketing programs for
                                                                   new and existing products and uses
            SCOPE                                              •  To provide propane education and training for the
            APGA’s principal mission is to serve its members. Its   public, industry members and their employees
            members include all parts of the industry — marketers,  •  To demonstrate and promote propane as an envi-
            manufacturers, distributors, transporters, gas produc-  ronmentally superior energy and alternative motor
            ers and their employees. APGA will strive to unite all   fuel
            these parts into a cohesive group working together to   •  To support research and development in propane
            promote consumer sales, increased market share and     utilization technology
            the importance of propane as an exceptional energy in   •  To encourage our members and their employees
            all respects: safety, cleanliness, environmental bene-  to assume civic responsibilities in active support
            fits, efficiency and economy.                          of the kind of government which will maintain and
                                                                   promote the private enterprise system
            VISION                                             •  To interact with governmental bodies on propane
            To be recognized as a leader among the State Propane   issues
            Gas Associations, while meeting or exceeding its mem-  •  To provide a forum for communication to and
            bers needs.                                            among industry members and their employees
                                                               •  To maintain an educational scholarship fund for
            VALUES                                                 industry members and/or their children
            We will conduct our business by treating all customers,   •  Have at least 50% of dealer companies and 35% of
            associates, suppliers, competitors and communities     supplier companies participate in AlaPropanePAC
            with honesty, fairness, respect and integrity.         annually
                                                               •  Have 100% of member employees (employed
            CONSTITUENT GROUPS                                     one year or more) trained in Basic Principles and
            •  Alabama Clean Fuels Coalition                       Practices
            •  Alabama Home Builders Association               •  Encourage member participation in all APGA func-
            •  Alabama Volunteer Fire Fighters Association         tions
            •  Autogas for America                             •  Maintain at least 95% of industry dealer companies
            •  Competitors                                         as association members
            •  Consumer advocates
            •  Customers                                       ASSUMPTIONS
            •  Governmental and regulatory bodies              •  34 dealer companies representing 247 bulk plants
            •  Industry associates                                 as dealer members
            •  Media                                           •  42 supplier members
            •  Members and their employees                     •  38 affiliate members
            •  National Propane Gas Association
            •  Non-members from the industry                   STRENGTHS
            •  Propane Education and Research Council (PERC)   •  Experienced leadership
            •  Propane Education Foundation of Alabama (PEFA   •  Active, enthusiastic Board
            •  Research Education Advisory Committee (REAC)    •  Financial resources to meet objectives
            •  Trade allies                                    •  Full-time executive director
                                                               •  Lobbyist
            GOALS/OBJECTIVES                                   •  Location of APGA’s office (Montgomery Area)
            •  To enhance safety in propane utilization        •  Working relationship with AL LP Gas Board
            •  To enhance public perception of the propane in-  •  Educational opportunities
               dustry as a responsible member of the community  •  Availability of REAC & PERC funds



    16                                     Alabama Propane Gas Association  | January / February 2025
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