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Professional Services Disruption
Collaborative knowledge management involves bringing organizations together to transform
collaborative learning into intellectual assets by capturing, storing, retrieving, and disseminating
knowledge that adds value. Knowledge of organizations needs to be known and recognized by
individual professionals.

“Collaborative knowledge management requires appropriate information
technologies that promote foster collaborative relations. It also requires
management systems in place that promote and foster the notion of collaborative
learning. Integral to the success of this synthesis is the ability for the collaborative
partners to transfer knowledge. First, they must be able to transfer the knowledge
within each parent organization across the project, and second, the parent
organizations must be able to transfer the knowledge gained at the project level back
into the organization. In this sense, there should be specifically-designed processes
for capturing and sharing knowledge in addition to the knowledge management
tools outlined above. There must be a commitment to knowledge transfer and clear
procedures regarding what knowledge is captured and transferred, and what
knowledge is not important. Ideally, all professionals, irrespective of seniority or role,
will be able to recognize the inherent value of learning.”109

4. Websites
There are two types of websites, the most common being a passive provider of information: an online
newspaper or Rolodex.
The second is one that creates interaction and relationships. This should tie into internal education
and relationship development.

Aside from individual organizational memory, it is critical that collaborative learning and knowledge
is captured and stored in an easily-accessible way. Human memory serves a critical function for

109 Tyrone Pitsis, Martin Kornberger & Steward Clegg, The Art of Managing Relationships in Interorganizational Collaboration, CAIRN.INFO (2004)
https://www.cairn.info/revue-management-2004-3-page-47.htm.

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