Page 190 - BSU Undergraduate-Catalog-2017-2019
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• Apply research on target audience/demographics to design strategies
                • Develop advertising and visual marketing campaigns and case studies in design


                ADVERTISING DESIGN CONCENTRATION SCHEME

                FRESHMAN YEAR                                      Sem. Hrs.
                First Semester
                ART 101 2D Design                                       3
                ART 110 Introduction to Drawing                         3
                ENGL 101 Expository Writing                             3
                HEED 102 Life & Health (IDIS 210)                       3
                FRSE 101 Freshman Seminar                               3
                TOTAL                                                  15

                Second Semester
                ART 111 Life Drawing                                    3
                ART 102 3D Design                                  OR (Choose one):
                ART 310 Sculpture                                  OR
                ART 311 Figure Sculpture I                                  3
                ENGL 102 Argument & Research                            3
                COSC 111 Computing Princ. & Technology (112)            3
                THEA 105 Introduction to Theatre                               3
                TOTAL:                                                        15

                SOPHOMORE YEAR
                First Semester
                ART 200 African Art                                3
                ART 230 Introduction to Computer Graphics          3
                ENGL 361 Technical & Report
                 Writing I (200 level or higher) OR (Choose one)
                ENGL 210 Intro to English Grammar (250, 253, 254, 362) 3
                MATH 116 Introduction to Math Ideas or higher (125)   3
                COMM 101 Oral Communications OR (Choose one):
                COMM 103 Public Speaking                           3
                TOTAL:                                                      15

                Second Semester
                ART 231 Visual Literacy (Typography/Color)         3
                ART 250 Photography I                              3
                ART 301 (302) Art History                          3
                ____ ___ Science Elective (PHSC 101)               4
                ____ ___ Social/Behavioral Sci Elect (ECON 212)    3
                TOTAL:                                             16

                Required Faculty Portfolio Review I (Pass/Fail) ________
                ART 219 Portfolio Review & Assessment

                ADVANCE TO CANDIDACY


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