Page 40 - Transforming To Stay Successful
P. 40

Did You Know?                              FORK IN THE ROAD

                                                       With the decision to invest more in illiquids — and the knowledge that
                                                       our costs would rise as a result — came a choice:

            According to CEM                               KEEP OPERATING THE SAME WAY AS BEFORE,
            Benchmarking, in-house asset                   RELYING ON FOR-PROFIT EXTERNAL MANAGERS
            management on average saves
                                                       OR
            22.1 basis points of net value
            added compared to                              INTRODUCE A NEW MODEL THAT’S MORE
            outsourced management.                         COST-EFFECTIVE IN THE LONG RUN

                                                       Spoiler alert… we went with option two.

                                                       In the past, we depended on external managers and deployed
                                                       capital through fund investments. While we could continue on this
                                                       way — relying on the opportunities they present, their expertise and
                                                       networks — it would ultimately not be in our clients’ best financial
                                                       interests over the long-term. External asset managers operate on
                                                       a for-profit basis, tend to be more short-term in outlook (unlike our
                                                       clients), and are driven by their profit margin. They’re also 300 to 700
                                                       per cent more expensive than internal managers!

                                                       So, as a way to gradually mitigate the rate of fee increase that’s
                                                       involved with illiquid assets, we will manage more assets in-house.


                                                          Flipped ahead to this section? We talk more about
                                                          what it means to be an internal asset manager, which

                                                          is strategy three of the business plan, on page 33.


                                                       At the end of day, our costs will go up as long as we’re allocating
                                                       more to illiquid assets, but since we’re managing more assets
                                                       in-house, they won’t go up as much as they could have.




            40                                                                                         COSTS MATTER
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