Page 2 - Aftersales Oct 21
P. 2
Retention – Sales to Service - New
As a group, our retention of retail customers after a year
of ownership of their NEW car has increased YOY to
77%.
Bolton and Louth are the only sites in red, but some
customers are due to come in during November, so this
number will improve.
As ever – meeting the customers at handover and
optimising service plan sales and pre-booking will help.
Retention of New car customers after 2 and 3 years of
ownership has increased as a group.
