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How did your task/role contribute to the business?
The Latin AMAs delivered triple-digit growth across digital and social platforms with +188% social
engagement and +116% in digital views versus 2019. Social buzz surrounding the event more than
doubled versus the previous edition of the show, generating 9.4M global interactions and nearly 15M
views, representing +189% and +140% growth respectively.
Anything else you’d like to say?
I really enjoyed being a part of such a big event and contributing to
the success that the company achieved. Thank you to everyone who
made this possible but a very special shout out to the Content
Creation-Social Media team and to the Multi-Platform Team for truly
embracing me and allowing me to be a part of the big night.
