Page 25 - Laporan Tahunan 2023 PPZ-MAIWP

diisi dengan perbincangan yang terarah kepada ruang patient, and friendly. However, preaching to type-B individuals
potongan gaji zakat pendapatan individu, peningkatan typically requires deeper and more relaxed explanations, and
pembayaran zakat perniagaan, pemakluman berkaitan therefore, a suitable zakat payment system is face-to-face, such
wakalah (pemulangan semula), skim kafalah muzakki, as shaking hands with the zakat collector at the counter, which
wakaf dan kerjasama program pada masa akan datang. is seen as more appropriate. The distribution of zakat preaching
Selain turut membina hubungan erat dengan syarikat- offline is described as follows:
syarikat utama supaya mendapat kesan berimpak tinggi.
Delivery of Zakat Messages Offline
ii. Ceramah, Kuliah dan Taklimat Zakat. Mengadakan Courtesy Visit. Visits are high-impact meetings, especially with
ceramah dan kuliah di masjid, surau, atau di lokasi majikan top management of companies around the Federal Territory. These
dalam rangka memberikan pemahaman yang lebih dalam visits include discussions focused on income tax zakat deduction
tentang zakat kepada masyarakat. PPZ-MAIWP berdakwah spaces, increasing business zakat payments, information on
dan menyalurkan informasi zakat menerusi ceramah di wakalah (zakat refund), muzakki kafalah schemes, waqf, and
pejabat-pejabat kerajaan dan syarikat- syarikat swasta, future program collaborations. Additionally, it aims to build close
sesi taklimat kepada majikan, persatuan, NGO serta relationships with major companies to have a high impact.
khutbah Jumaat. Begitu juga dengan penganjuran seminar
zakat adalah bagi mengupas segala isu dan permasalahan i. Lectures, Talks and Zakat Briefing. Organizing lectures
zakat oleh golongan ahli akademik dan juga para pelaksana and talks at mosques, musolla, or employers’ locations
zakat itu sendiri. Para penceramah yang kompeten dan to provide deeper understanding of zakat to the public.
berpengetahuan luas tentang zakat dapat memberikan PPZ-MAIWP preaches and disseminates zakat information
penjelasan yang jelas dan mengajak masyarakat untuk through lectures at government offices and private
melaksanakan kewajipan zakat. companies, briefing sessions for employers, associations,
NGOs, and Friday sermons. Similarly, organizing zakat
iii. Tele-Pemasaran. Menghubungi pembayar atau bakal seminars is to address all zakat issues and problems by
pembayar secara telefon untuk memberi peringatan academics and zakat implementers themselves. Competent
atau mencadangkan temujanji untuk membuat taksiran and knowledgeable speakers on zakat can provide clear
dan penerangan tentang zakat, seterusnya menunaikan explanations and encourage the public to fulfill their zakat
pembayaran zakat. obligations.

iv. Surat Peringatan. Menghubungi pembayar atau bakal ii. Tele-marketing. Contacting payers or potential payers
pembayar dengan menghantar surat peringatan bagi by phone to provide reminders or suggest appointments
memberi peringatan jumlah bayaran zakat yang masih to estimate and explain zakat, followed by making zakat
belum tertunai berbanding tahun sebelumnya. payments.

v. Konsultasi Zakat. Taksiran zakat dan khidmat pembayaran iii. Letter for reminder. Contacting payers or potential payers
kepada pelanggan yang tidak berkesempatan hadir ke by sending reminder letters to remind them of outstanding
premis PPZ. zakat payments compared to previous years.

vi. Kempen Melalui Media Massa. PPZ-MAIWP berkempen iv. Zakat consultation. Zakat calculation and payment services
kewajipan mengeluarkan zakat melalui kerjasama dengan for customers who cannot attend PPZ premises.
media cetak bagi membuat liputan sepanjang tahun. Antara
media yang sering kali membuat liputan berkenaan aktiviti v. Print Media Campaign. PPZ-MAIWP campaigns the
PPZ-MAIWP ialah media cetak. PPZ-MAIWP juga tidak obligation to pay zakat through collaboration with print
ketinggalan mendapat liputan melalui media elektronik. media for coverage throughout the year. Among the media
Kempen yang dijalankan bukan sahaja meliputi dakwah that often cover PPZ-MAIWP activities are print media.
berkenaan zakat, malah turut juga menyelitkan unsur PPZ-MAIWP also does not miss out on coverage through
keagamaan seperti solat, puasa, sirah, akhlak dan juga electronic media. The campaign conducted not only covers
motivasi. zakat preaching but also includes religious elements such
as prayer, fasting, biography, morality, and motivation.

LAPORAN TAHUNAN 2023 ANNUAL REPORT 23