Page 4 - Kitab Identiti (PPZ Corporate Identity Guideline)

KITAB IDENTITI | PANDUAN IDENTITI KORPORAT PPZ

PENGENALAN INTRODUCTION

Identiti korporat PPZ digunakan untuk melambangkan cara
syarikat atau perniagaan dipersembahkan kepada orang
ramai seperti pelanggan dan pelabur serta pekerja.

Jenama PPZ perlu dibezakan di pasaran yang sangat
kompetitif. Jenama perlu terpisah dan diperhatikan oleh semua
pihak dalaman dan pihak luar yang berkepentingan.

Jenama perlu relevan dan berhubung dengan semua
penonton di pasaran. Untuk mendapat permintaan,
Jenama perlu memahami dan memenuhi keperluan khalayak yang
ditujukan.

PPZ’s corporate identity is used to represent the manner in which the company
or business presents itself to the public, such as customers and investors as
well as employees.

PPZ’s brand needs to be differentiated in a highly competitive marketplace.
The Brand needs to stand apart and be noticed by all internal and external
stakeholders.

The Brand needs to be relevant and connect to all the audience in the
market. To be in demand, the Brand will need to understand and fulfil the needs
of our intended audience.