Page 13 - Aruba Today
P. 13
LOCAL A13
Tuesday 16 February 2016
Tangerine Aruba by Local Talent Ashlin Ahlip
ORANJESTAD - Local island his clients. After debuting
talents are not hard to find Tangerine at Korte Weg,
here in Aruba, with various word of mouth is what got
young professionals or up- things rolling, and social
and-coming artists making media as well.
their way into the spotlight So if you’re either looking
and also making a name for the perfect beach sized
for themselves in the com- bag or something special
munity here. The ones that for a loved one? Tanger-
stand out though, are ine definitely offers you a
those that put the love variety of different totes,
and effort into their work, make-up bags, shoe case
bringing their passion into travel bags, or anything
a form of a career. It’s not your own imagination can
easy and definitely a risk think of, Tangerine can
but here is the story of Ash- make it for you.
lin Ahlip and Tangerine. Ash works on various de-
Tangerine first started signs and with that you
in 2011, but officially can see his work more and
launched in September of more each time around
last year by Ashlin Ahlip. Ash the island. He’s made
is most known on the island aprons to even bowling
bring a new and innova- them. And as for Korte Weg come see it”.
tive way to selling his prod- they have an idea similar To keep up with what Ash
ucts on the island. With to what you can find in Las has in store for Tangerine
his 9 years experience in Vegas called Burning Man. and new products that he
retail, he doesn’t want to Making big art installations will be launching soon, fol-
be stuck in just one place that you can actually ex- low him on Instagram: tan-
working, but likes being perience, with recycled gerine_aruba.
more all around. He is also material. His bags are currently avail-
excited about launching Their idea as the Korte Weg able at the Bula Surf Shop
tank tops with the slogan team is to promote culture, or anytime “Korte Weg”
“We The Beach People” on “if we create it, people will pops up.q
for his experience in the re- bags, as well as clutches
tail business, but in 2011 he for girls. But he says that
decided to take a different the traditional tangerine
path and started working design which is the We The
on making bags, with the Beach People Tote bag will
idea that they be only for remain the same classic
guys. But turns out it was a design that you can always
hit with the girls as well. Still come back to and find
not sure at the time, he de- that nothing has changed,
cided to stay low key and even after 10 years. But
continue working on other adding that when he gets
things as well until he de- customized bag requests,
cided it was time to share it’s definitely more fun and
his passion and talent with challenging to make.
the rest of the Aruban As for this year, he says he
community. He launched doesn’t want to go too
Tangerine for the first time fast because he really just
at the famous Korte Weg wants to enjoy the job.
and got great feedbacks He is definitely working on
right away, which led the something new and di-
way to him making about verse for his future career
200 bags upon request for with Tangerine, in hopes to