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TECHNOLOGYSaturday 13 January 2018

Facebook edits feeds to bring less news, more sharing

By BARBARA ORTUTAY             In this April 18, 2017, file photo, conference workers speak in front of a demo booth at Facebook’s                                   fline. Facebook says its
 AP Technology Writer          annual F8 developer conference in San Jose, Calif.                                                                                    research shows that users
NEW YORK (AP) — Face-                                                                                                                                                are exposed to more diver-
book is changing what its                                                                                                                          Associated Press  gent views on its platform
users will see to highlight                                                                                                                                          than they would be oth-
posts they are most likely     there will be fewer posts                           role as a major news source       advertisements — users will                     erwise, but that’s hard to
to engage with and make        from brands, pages and                              for many people.                  continue to see the same                        verify independently since
time spent on social media     media companies and                                 “It’s in the same direction       ads they have before,                           the company is cautious
more “meaningful.”             more from people. There                             that Facebook has been            “meaningful” or not. But                        about providing data to
By cutting back on items       will be fewer videos, which                         pursuing for a while: offer-      businesses that use Face-                       outsiders.
that Facebook users tend       Facebook considers “pas-                            ing a place for discussion        book to connect with their                      Oh, the researcher at
to passively consume, the      sive.” People will likely                           among individuals, a com-         customers without paying                        Korea Press Foundation,
change could hurt news         spend less time on Face-                            munity space, rather than         for ads will also feel the                      said it was too early to
organizations and other        book as a result, the com-                          being a news source,”             pain.                                           say whether the latest
businesses that rely on        pany says.                                          said Oh Se-uk, a senior re-       Facebook has long been                          measure would reinforce
Facebook to share their        That’s because even if                              searcher on digital news          criticized for creating “fil-                   Facebook’s “filter bubble”
content.                       people read such content                            at the Korea Press Founda-        ter bubbles,” the echo                          effect or not. “We won’t
The idea is to help users      on Facebook, they don’t                             tion.                             chambers of friends and                         know until we see what
to connect with people         necessarily comment or in-                          “It wants people who              like-minded people whose                        happens.”
they care about, not make      teract with it in other ways.                       have been friends to be-          views are reinforced by                         The changes come after a
them feel depressed and        But Facebook gave scant                             come even closer, to have         their friends’ posts on the                     tough year for Facebook
isolated.                      details about how it would                          deeper discussions (on            platform.                                       that included congressio-
“The research shows that       define what’s “meaning-                             Facebook). Traffic to news        The company says that’s                         nal hearings on how Rus-
when we use social media       ful.”                                               media’s websites via Face-        similar to how people                           sia used it to influence the
to connect with people         The changes could shrink                            book will likely fall,” he said.  make friends and inter-                         2016 U.S. elections. Former
we care about, it can be       the social media giant’s                            The move will not affect          act with each other of-                         executives and Facebook
good for our well-being,”                                                                                                                                            investors have spoken out
Facebook CEO Mark Zuck-                                                                                                                                              about how it and other so-
erberg wrote in a post                                                                                                                                               cial media sites might be
Thursday. “We can feel                                                                                                                                               hurting rather than helping
more connected and less                                                                                                                                              society and users’ psyches.
lonely, and that correlates                                                                                                                                          Last week, Zuckerberg said
with long term measures of                                                                                                                                           his “personal challenge”
happiness and health. On                                                                                                                                             for 2018 (something he’s
the other hand, passively                                                                                                                                            done every year since
reading articles or watch-                                                                                                                                           2009), will be to fix Face-
ing videos -- even if they’re                                                                                                                                        book. “Facebook has a lot
entertaining or informative                                                                                                                                          of work to do — whether
-- may not be as good.”                                                                                                                                              it’s protecting our commu-
Shares of Facebook slid                                                                                                                                              nity from abuse and hate,
more than 5 percent to                                                                                                                                               defending against inter-
$177.31 in premarket trad-                                                                                                                                           ference by nation states,
ing Friday after the change                                                                                                                                          or making sure that time
was unveiled.                                                                                                                                                        spent on Facebook is time
Under the revised regime,                                                                                                                                            well spent,” he wrote.q

                                                                                   Uber used tech tool to shield

                                                                                   data from police outside U.S.

 In this Monday, Sept. 12, 2016, file photo, a self-driving Uber                   quarters in San Francisco.        authorities. The “Greyball”                     Uber cooperated with a
sits ready to take journalists for a ride during a media preview                   Bloomberg reported Thurs-         software identified regula-                     second search warrant
in Pittsburgh.                                                                     day that Uber used the            tors who were trying to hail                    and agreed to collect
                                                                                   tool, known as Ripley, from       a ride in an attempt to col-                    provincial taxes for each
                                                                 Associated Press  spring 2015 until late 2016       lect evidence of local law-                     ride, Bloomberg said.
                                                                                   in several cities, including      breaking.                                       Ensign said the company
NEW YORK (AP) — The            the U.S. Uber spokeswom-                            Paris, Hong Kong, Brussels,       Those rides would be can-                       shut down Ripley in 2016
ride-sharing company           an Melanie Ensign said this                         Amsterdam and Montreal.           celed or never arrive. It has                   because it didn’t work
Uber confirmed Thursday        tool — no longer in use —                           Bloomberg said some Uber          also been reported that                         well.
that it had technology         could lock computers and                            employees felt the system         the Justice Department                          She said Uber now has a
to shield company data         smartphones and change                              hindered legitimate inves-        was investigating whether                       tool called ULocker that
when law enforcement           passwords remotely from                             tigations, while some peo-        Uber illegally used software                    can remotely lock and
raided its offices outside     the company’s head-                                 ple believed its use was          to track drivers of its rival                   encrypt devices.
                                                                                   justified when police didn’t      Lyft.                                           Ensign could not immedi-
                                                                                   come with warrants or             Bloomberg reported that                         ately say if Uber has used
                                                                                   specific-enough data re-          authorities in Montreal                         that to protect data from
                                                                                   quests. The use of this tool      were seeking evidence in                        law enforcement as well.
                                                                                   raises questions for Uber         May 2015 that Uber had vi-                      But she said Uber’s guid-
                                                                                   because the company has           olated tax laws. Uber’s use                     ance to employees bars
                                                                                   in the past used a phony          of Ripley meant they didn’t                     use of the tool where it
                                                                                   version of its app to thwart      get any information, but                        isn’t legal.q
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