Page 24 - ARUBA TODAY
P. 24
A24 TECHNOLOGY
Friday 13 July 2018
New U.N. panel to What Twitter’s streaming experiment
make proposals to means for the future of live TV
ensure safe digital future
you’ll want to watch the
UNITED NATIONS (AP) — The United Nations is estab- game there. When I used
lishing a high-level panel co-chaired by Chinese the Twittercast, there was
e-commerce billionaire Jack Ma and the wife of a significant delay, usually
Microsoft founder Bill Gates to make recommenda- around 30 seconds (the re-
tions on ensuring “a safe and inclusive digital future.” sult of a technological issue
Secretary-General Antonio Guterres said at a news called latency).
conference Thursday that he sees the United Nations This means that if you’re
“as a unique platform for dialogue in our digital age” near people watching the
and the panel as an expert group to make proposals game on television, you’ll
to strengthen international cooperation. hear their response to a
In Guterres’ words: “As a global community, we face big play well before it’s
questions about security, equity, ethics, and human unfolding on your screen.
rights in a digital age. We need to seize the potential Moreover, if you have
of technology while safeguarding against risks and score alerts delivered to
unintended consequences.” your phone, you may know
The panel led by Ma, founder of e-commerce gi- what happens before you
ant Alibaba, and Melinda Gates, who co-chairs the see it.
Gates foundation, includes 20 members.q The roll-out has been a bit clunky, but there’s potential. ‘Bird’ via The need to see sport-
www.shutterstock.com Associated Press
ing events in real time is
Associated Press So why is the NFL letting one of the reasons they
Yet another way to watch Twitter show these games? have been immune to the
television has emerged. Twitter did pay US$10 million changes timeshifting tech-
More than two million for the rights (though re- nologies – streaming, on
viewers watched some portedly was not the high- demand or DVR recording
of the Thursday night NFL est bidder). But a big ad- – have wrought on network
football game on Twit- vantage is that program- schedules of scripted pro-
ter each of the last three mers gather a lot more grams.
weeks, and several million information about viewers In the past, networks have
This April 26, 2017 photo shows the Twitter app on a more used it to watch the that watch on Twitter than tried to use social media
mobile phone in Philadelphia. first presidential debate. by broadcast or cable. discussions to encourage
Associated Press For those who didn’t, here’s Knowing more about who viewers to turn into sched-
Twitter to remove how it works: After opening your viewers are and how uled broadcasts. By pro-
moting hashtags or having
they watch can be valu-
the Twitter app and click-
writers and actors live tweet
suspicious accounts ing Moments, you click able to advertisers. during the show, they hope
“watch live” to join the live Twitter, meanwhile, is fork-
stream. If you position your ing over millions because to create a media event
from follower counts phone horizontally, you’ll football has a vast, en- and a conversation around
see a full screen image of gaged fan base, which is a weekly episode.
NEW YORK (AP) — Twitter says it will begin removing the broadcast – really no the fastest way to get au- Twittercasts attempt to do
suspicious accounts it has locked from its counts of different from watching diences to try something the same, but the 140 char-
users’ followers. any other video. But if you new. acter-limit of the medium
Twitter users are likely to see a reduction in their hold your phone vertically, But why would you, the can hamper how much
follower counts in the coming days. For many, this the live feed is isolated to viewer, want to watch a conversation can actually
will amount to a reduction of four followers or less. the top third of the screen; football game on Twitter? take place. The feed visible
But large accounts of celebrities and public figures below is a Twitter feed of Well, for one, it lets you when viewing vertically is
could see bigger drops. hashtags related to the watch if there isn’t an avail- simply made up of strang-
An account that’s been locked can’t tweet, like or event. (You can also watch able television. ers who have included a
retweet posts, and it won’t be shown ads. it on a computer screen.) The NFL notoriously guards game-related hashtag.
The company said Wednesday that the move will The live “Twittercast” is the its television rights very tight- To access your own Twit-
not affect its number of monthly or daily active user latest development I’ve ly, and those who don’t ter community, you have
figures. In the first three months of the year, it had 336 explored in 15 years of re- subscribe to the Thursday to leave the game screen
million active users. searching the changing night game’s license hold- to shift to your home feed.
Twitter has been working to remove fake accounts, business of U.S. television. ers – CBS, NBC or NFL Net- The Twitter feed based on
bots and abusive posts from its service.q These two events illus- work – lack authorized ac- the game hashtag isn’t re-
trate different potential for cess to the games. ally a conversation – more
Broadcom to acquire CA Twitter-distributed video. The Twittercast creates a broadcast of thousands
of fans’ reactions, many of
Neither offered a “game-
a subscription-free, any-
Technologies for $18.9 billion changing” experience – where, any-screen option – which are repetitive and
even if used in as mundane banal.
yet. But these two experi-
SAN JOSE, Calif. (AP) — Chipmaker Broadcom says ments, arriving in quick suc- a setting as sitting with your The debate Twittercast pro-
it is buying IT management software company CA cession, reveal the future of family on the couch as vided some contrast in this
Technologies for $18.9 billion in cash. live TV, which hasn’t been they watch something else regard. There was more to
Broadcom CEO Hock Tan says the move is an im- significantly affected by on TV. engage with and was able
portant building block for the company as it aims to the arrival of services like A better viewing experi- to provoke more diverse
become a world-leading infrastructure technology Netflix and Amazon. ence? reactions, which made
provider. That’s clearly about to But in its current iteration, it seem like eavesdrop-
The offer for $44.50 in cash is 20 percent higher than change. if you’re anywhere near ping on a lot of different
the closing price for CA’s shares Wednesday. q A deal is struck a TV showing the game, conversations.q