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                                                                                                           LOCAL Saturday 7 January 2023
































               Aruba to me                                            AHATA launches the second series of

                                                                      its awareness campaign “I am Tourism”


                                                                      ORANJESTAD      -   Starting
                                                                      January 6, 2023, the Aruba
                                                                      Hotel  &  Tourism  Associa-
                                                                      tion AHATA is launching the
                                                                      second series of their I am
                                                                      Tourism campaign

              ORANJESTAD — You are back and we would like to          The goal is to raise aware-
              portrait you! By inviting you to send us your favorite   ness  among  the  commu-
              vacation picture while enjoying our Happy Island.       nity  of  the  multiple  oppor-
                                                                      tunities available within the
              Complete the sentence: Aruba to me is ……. Send          tourism sector. It also shows
              your picture with that text (including your name and    the  pride  and  passion  of
              where you are from) to: news@arubatoday.com and         those working in this indus-
              we will publish your vacation memory. Isn’t that a spe-  try.
              cial way to keep your best moments alive? Please do
              note: By submitting photos, text or any other materi-   On  January  4,  2023,  the
              als, you give permission to The Aruba Today Newspa-     Minister  of  Tourism  Dangui
              per, Caribbean Speed Printers and any of its affiliated   Oduber  met  with  AHATA                                videos  show  the  diversity
              companies to use said materials, as well as names,      CEO  Tisa  La  Sorte  to  dis-  Series 2 consists of 9 aware-  of the jobs and individuals
              likeness, etc. for promotional purposes without com-    cuss the second awareness  ness  videos  of  young  pro-  in the sector and how the
              pensation.                                              campaign series.             fessionals working in hospi-  passion and dedication of
              Last but not least: check out our website, Instagram                                 tality, where they describe  each  employee  represent
              and  Facebook  page!  Thank  you  for  supporting  our   They  looked  back  at  tour-  the  importance  of  their  Aruba's  tourism  product
              free  newspaper,  we  strive  to  make  you  a  happy   ism  in  2022  and  discussed  job. AHATA considers these  which  is  well-established
              reader every day again.                                 the projects in 2023, includ-  persons as ambassadors of  worldwide. The community
              For  today  we  received  a  lovely  message  from  Bob   ing  the  biggest  challenge  our tourism industry,  the pil-  can  be  very  proud  of  the
              “Smitty” Smith from Myers, FL.                          for 2023.                    lar  of  our  economy.  These  thousands  of  people  that
                                                                                                                                cater to our visitors. That is
              They wrote to us saying; “Aruba is my home away from                                                              why they choose the name
              home. We have been coming over 40 years and re-                                                                   "I am Tourism".
              ceived a nice plaque and meeting in Parliament with
              Mr Dangui Oduberin in 2021. We have 6 weeks time-                                                                 On  Friday,  January  6,
              share and come 3 times a year. We have many Dear                                                                  2023,  they  will  introduce
              Friends who live here including Robert and Gladiola                                                               the  ambassadors  daily  on
              Kock, and Ozzie and Tracy Lussier who own here and                                                                AHATA's social media plat-
              Mass. We are always bringing new groups here, and                                                                 forms. With this campaign,
              everyone always wants to come back.”                                                                              the  AHATA  hopes  to  edu-
                                                                                                                                cate the community more
              In the photos from left to right;                                                                                 about  the  tourism  industry
              Smiths -43 years-Mass & Fl.                                                                                       and hopefully inspire more
              Shannons- 6 years Boston                                                                                          people to pursue a career
              Lussiers- 15 years - Aruba & Mass                                                                                 in the tourism sector, which
              Chamberlins - 7 years - Boston                                                                                    the  Government  fully  sup-
              Pollards - 1 year -Kentucky - Fl.                                                                                 ports.
              Gorry's - 1 year - Fl.
                                                                                                                                The  Minister  thanks  Mrs.  La
              Thank  you  for  sharing  with  us  and  our  readers  the                                                        Sorte  for  the  encounter
              meaning that Aruba has to you and for introducing                                                                 and invites the community
              Aruba to new visitors!q                                                                                           to watch these videos. q
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