Page 14 - AT

A14 LOCAL
Saturday 18 January 2020

Pilot project of the Aruba Tourism Authority

First group of the Aruba Quality Seal (AQS) is certified

ORANJESTAD — Aruba program is designed to the island for over 25 years, list of criteria which are ap- gram. These are just a few
Tourism Authority (A.T.A.) promote and measure the was in charge of this pilot plicable to the Aruba Qual- of the benefits when taking
acknowledges the neces- quality of the product and project and also served as ity Seal. This criteria will be part in the Aruba Quality
sity of always being a step service provided by local an advisor to guarantee used to check the different Seal program.
ahead in order for Aruba businesses with the pur- an integral and productive businesses.
to remain competitive in pose for them to surpass project.
the international market. their expectations to their During the pilot phase, Certified businesses of the
Therefore A.T.A. took the consumers. A.T.A. trusts During the investigative which had a duration of pilot project
initiative to start a certifica- that AQS will be a tool for and collective phase of 10 months, a total of 14 During a special ceremony
tion program for local busi- development and help to this program a total of 12 companies in the sectors of of this pilot project different
nesses. improve the level of profes- international programs retail, restaurants and ac- companies received their
sionalism and standards in were evaluated. Different tivities participated. More certification.
What is Aruba Quality Seal- our tourism industry. QESH dialogs with experts and sectors will be added in the Certified restaurants: Que
AQS? Services, a local certified potential participants took future. The Aruba Quality Pasa - Gianni’s & Azia –
The Aruba Quality Seal business, established on place in order to develop a Seal program consist of an Westdeck – One Happy
online/digital platform in Bowl
order to facilitate the pro- Certified shops: Cosecha
cess which makes it easier - Aruba Aloe – Maggy’s
to register, participate and Store – Rage Silver
receive guidance. Certified Tour Operators:
Clear Kayak - Red Sail Sport
– Fofoti – Kinikini – Balashi
What are the benefits of Brewery Tour
such program for a busi-
ness? “Additional to the Aruba
Some of the benefits for Quality Seal the Aruba
businesses which success- Tourism Authority as ‘Des-
fully completed this certi- tination Marketing and
fication is that consumers Management Organiza-
will be more satisfied with tion’ of Aruba is proud to
the service they will re- also count with two pro-
ceive and they will have grams directed to increase
more trust in the business the level of service which
since they are operating are the Happy Information
according to certain stan- Officers (HIO) and the Aru-
dards and compliances. ba Certification Program
Businesses may also expe- (ACP), both resembling un-
rience an increase in their der the Aruba Excellence
income and more stability Foundation. These are all
and the employees moral instruments that contribute
will increase. to a qualitative experience
of our destination”, says
An international program Ronella Tjin Asjoe-Croes,
of this style is normally very CEO of A.T.A..
expensive but A.T.A. made
it possible to subsidize the A.T.A. would like to thank
majority of this program. everyone who made this
Besides maintaining the program possible and also
cost low for the businesses would like to encourage lo-
they also offer incentives cal companies to join in this
and discounts to partici- program that focuses on
pating companies. AQS the quality, dedication and
will promote these certi- service offered to your cus-
fied companies on differ- tomers. More information
ent platforms in order to on this program can be
add more value to the pro- found at www.aqs.aw.q